In a short period of two years, male designers in their home country have integrated male brands, starting with e-commerce, achieved high sales performance not only on a platform such as a conglomerate, but also by a networked shop dealer, with special cabinets and special stores in the main cities of the country, and in shanghai, men's union salesmen have stated that male costumes have a design sense compared to the country's main male brands, and are actually sold for two thirds of the same brands, so they are popular with consumers, and sell more men's brands in one of the major stores in shanghai than in the country's mainstream, such as the zephyr. • positioning: urban fashioners aged 20-35, with 25-30 as the core consumer class. The product is designed to express a "confident freedom/freedom" image of a man who dares to pursue the tide. It is a group that wears a man's dress: clean, young, sunlight, independent, disapprove and deep-seated. "why should i be like you?" it's...