On b2b platforms such as 1688 and good faith, the dissemination of product information is a key step in attracting potential customers and promoting sales. In practice, however, many businesses often find themselves caught in common mistakes and traps due to lack of experience or neglect of some detail. This paper will elaborate on how to avoid these common problems and help you to disseminate product information more effectively in 1688 and in good faith. I. Improper performance in the use of keywords:
Keyword stacking: in order to increase the search ranking, some vendors pile up a large number of keywords in the title and description, which leads to an abnormal content。
Select the wrong keyword: the key word is selected with low product relevance or low search volume。
Solutions:
Reasonable layout keywords: ensure that keywords are naturally integrated into the title and description and do not overstretched。
Keyword studies: key words that are highly searchable and highly relevant to the product are selected using the ali baba keyword tool (e. G. The ali index) or the third-party seo tool (e. G. The 100-degree index)。
Image quality error:
Images are vague: images are uploaded with low resolution and users are unable to see the details of the product clearly。
Scattered background: the picture is mixed and does not highlight the product itself。
Picture sizes do not fit: images that are uploaded are too big or too small, affecting the speed of page loading and user experience。
Solutions:
High-quality pictures: high-resolution images are used to ensure that users have a clear view of every detail of the product。
Simplicity background: use pure colour background (e. G. White) to make products more prominent。
Resize the picture: resize the picture to ensure that the page is loaded quickly and that users experience well, in accordance with the requirements of 1688 and the requirement of good faith。
Product description is incomplete or inaccurately incorrect:
The description is too simple: it provides only basic information and does not specify the characteristics and advantages of the product。
Inaccuracy of information: the product parameters, specifications, etc. Were incorrectly filled in and misleading users。
Solutions:
Detailed description: detailed parameters, specifications, materials, etc. Are included in the product description, highlighting the unique selling points of the product。
Reconciling information: carefully cross-check product information before publication to ensure the accuracy of all data。
The video is a poor image:
Poor quality of video painting: insufficient equipment and technical level of filming, resulting in blurred video images。
Single content: a single video content does not adequately demonstrate the characteristics and advantages of the product。
Lack of subtitles and voice: no subtitles and soundings to influence the viewing experience of users。
Solutions:
