On 19 march, a video by gansu's friend, “@tripping steel box”, went red: in grandma's kitchen, a 1992 hal refrigerator was still functioning and had never been repaired for 34 years. In the comment area, a number of young netizens say that the refrigerator is older than they are, that the same version of the hal fridge is tanned, and that it's a "time certification quality" that is more popular. The chairman and chief executive officer zhou yunjie, chairman of the hier group board, also responded on twitter: “accompanying is the greatest confession.”
In fact, as a global sales brand of 18 consecutive titles, the company of hale refrigerators to users is much more than “durable”. With the further transformation of the hair thinker to a “platform-serving science and technology eco-enterprise”, the heil refrigerator continues to innovate technology and landscape experiences based on quality and to meet the healthy dietary needs of users. From the first quality gold card in the history of china’s refrigerators to the single national scientific and technological progress award for conservation technology, and this year’s release of the industry’s most intelligent refrigerator on awe 2026, hale refrigerators are changing in a way that is more healthy and easy to eat and live with, and is always recognized by users at the forefront and by global users。
From first-class prizes to global sales of 18-year-olds, it's user recognition
In a video, the “@tripping steel box” explained that the “frozen age” refrigerator had been awarded to his uncle by the ministry of culture of the people's republic of china that year as a prize for the first prize in the international painting exhibition. In international events with very high specifications, the sponsors chose the hale refrigerator as the highest-ranking prize, which in itself shows the authoritative recognition of its quality by industry and users during the year。
Today, this recognition is still ongoing and has been extended out of country to a global consensus of users. In europe, the hair refrigerator growth toop1 is the preferred brand of a high-end multi-door refrigerator; in the united states, austro-american, japanese and south-east asian markets, hale refrigerators are sold to top1; in south asia, hale refrigerators are growing at the same rate. According to ewiss international, in 2025, hale's brand was the world's top retail for 18 consecutive years, and the world's well-deserved user preferred brand。
From the first quality gold card to the most intelligent refrigerator in the industry, continuous upgrading of a healthy diet
The strong user stickyness stems from the continued satisfaction of user progression needs in the hale refrigerator. Early on, when the demand for refrigerators was the most basic durable, haile took the first quality gold card in chinese refrigerator history with solid product quality; later on, when the diet gradually refined, the hale refrigerator explored a full-space freshness technology with a multi-dimensional coverage of "temperature, wet, oxygen, magnet" and received the industry's only "national prize for scientific and technological progress" for cold meat and 10 days of red and fresh incense, deep sea fish shrimp. The 60-day freeze has given high-end foods a “shelter”。
Today, users want food not only to be viable, but also smart and prudent. Thus, on awe in 2026, hal released the “ai new species”-hel's multi-ai refrigerator seeker series, which provides a safe diet at the highest level of industry intelligence and frees users from cumbersome kitchen chores. In the hair wisdom kitchen, ap counts inventory in real time; in the storage of food items, the refrigerator automatically identifies and gives storage advice; in the search for food, the voice commands are aligned with the light navigation; and in cooking, the cooking power is used for active cooking。
From the red of a 34-year-old “frozen” refrigerator to the world's 18-year-renowned industry, haile's refrigerator took time to prove its quality and to respond to users' expectations of a better life with a few innovations. This “highest confession”, not just in that old fridge, but in every new fridge -- often with company, always new。
