Queen xu, one of the youngest advisers in a used car-hunting shop, has managed to stay in front of the shop three times a year, and has even taken first place. Behind this performance is his “three years of work + + + + + + + service”, and in his view, his strongest base has always come from a strong platform supported by car-racing vehicles, and from strict control。
Change your mind, read the needs
Wang xu's services are consistent in circumstances different from those of zhengzhou. “presentity crosses all barriers, and receiving clients requires more thinking.” he used to ask himself, "if he was a customer, would he buy the car?"
A sales consultant at a car-racing shop, wang xu
This recognition stems from a reception experience. At that time, a customer involved in the transportation of pets came to the shop and proposed a model with the desired space and the right price. Wang xu has given several vehicle recommendations, but the client has been slow to provide a definitive response。
It was only after a number of communications that wang xu became aware of the problem: clients and their families felt that most of the recommendations were of an internet-based type and that they were somewhat insensitive. So, wang realizes that there is often a deviation between the sales perspective and the real needs of the client, not just by function, but by client perceptions and preferences. After adjusting his thinking, he re-screened the match and recommended another type of space-fitting and more personal style. The client was “hit” with precision and the contract was signed shortly thereafter。
As a result, wang xu has focused more on “replacement thinking”. At the beginning of the year, a customer engaged in catering came to consult. Owing to budgetary constraints, he had only chosen to purchase category a vehicles, and wang xu, taking into account the daily demand of customers for supplies, had recommended, under the same budget, a larger and more spaced category b vehicles, both for daily use and for work purposes. More thoughtful than expected, client satisfaction and a basis for subsequent deals。
Take the initiative and check your condition. Bottom
Wang xu's “success” stems, on the one hand, from the “goodness of the client” and, on the other hand, from the deeper support behind it, is the cornerstone of the “freedom” created by the car-racing platform。
Not long ago, a customer caught a car in a concubine shop. Wang xue has routinely provided detailed vehicle inspection reports. The client frankly said he didn't know much about cars. He wanted a friend from the car shop. Unfortunately, this friend was busy in the store that day and couldn't get out. While the client was struggling, wang wuk offered to drive to his friend's shop to examine the car on the spot. After a detailed examination, friends are highly satisfied with the condition of the vehicle and the client is assured of signing the contract on the spot。
Wang xu (right) deals with clients
"i have faith in the condition of our car, and i'm sure we'll be fine with the door check." based on a system of uniform procurement and inspection in the country's direct-account shops, car-hunting vehicles are strictly screened for “free” vehicles, with a maximum of 335 specialized tests. It is this absolute confidence in the condition of the car that allows wang xu and his colleagues to face the doubts of their clients with a sense of restraint。
Wang xu found the stage for the show. Today, he has taught the newcomers to pass on the concept of “building hearts” service and professional confidence based on the base of the platform. In the future, this post-00 teacher, together with the team, will continue to move firmly along the path of “bringing more people to buy second-hand cars”。
