The continuous advances in search technology have allowed more people to see more product information on the search results page. For enterprises, what is shown on the search results page can directly influence consumers ' choices about their own products and the important reference for consumer purchasing decisions. For users, the search for content on the outcome page also provides a better understanding of product information and enhances user confidence in business, products and brands. How, then, does the electricity industry get user preferences through search engine optimization (seo)? In the case of electrical firms, where does seo optimization need to start? To be specific。
I. Optimizing shop structures
(1) the title of the shop is the primary information that users know about a shop and is an important basis for the search engine to judge the quality of a shop, and hits only when the user sees the content of a web page that suits his/her taste; (2) the key words in the body of the article are typically used in the third line, preferably with no repetition of keywords, with links to an anchor or plain text; (3) the text is separated by spaces between the text paragraphs, with appropriate space between the article title and the keyword; (4) the article contents: if there is no significant content, do not use too much text description; (5) the directory structure: typically follows a two-tiered structure, topmost of which is the navigation page, containing information such as the main page name of the shop, key words, pictures, and links to the product; (6) the internal page structure: the internal page refers to a page that reflects a certain value content on the page, including columns such as the product catalogue, photo centre or article centre。
