In the case of the present seo, if it is to make a comparison between content and what is more important, the author believes that content construction is more worth studying. Some friends might ask, it's not easy to build, just publish more! In fact, web content building is a broad proposition that includes page design, page content (information, product content), inner chain building, etc. Today, the author talks about building the inner chain, how to optimize it and how to maximize its effectiveness。
I. What's inside? What's inside
Before you can explain what the inner chain does, you have to figure out what it is and what it does. The writer says that there is no absolute division of the outer chain, and all links outside this page can be counted as external to this page。
What does the inner chain do? In terms of seo optimization, the author believes that its role is mainly in two ways: to guide spiders to grab pages; and to recommend key words for target pages, which need to be noted that the recommendation is not exclusive to external links and that links to different pages under domain names are also recommended, ps, which recommends the most useful anchor text links。
Ii. Methodology for optimizing internal links to the website, and how the internal chain of the website should be addressed
Once we have a clearer understanding of the inner chain, let's look at how the inner chain of the website should be, and in a broad sense, the links to all the locations on the web page (which point to the station) can be counted as the inner chain. The author elaborates on the following:
Head, bottom link
The link at the end of the head is relatively mandatory, and is not limited to classification navigation and in-station help. It is important to note here that the link to the front page is returned, and many websites use either the “head page” or the “head page” as the anchor text。
Returns a link to the first page that exists on each page of the station, which the pen thinks can be used by adding a link to the title attribute. For example, on the first page of this station, attention to the keyword is seo training, so the first page is designed in the navigational code. The purpose of this is to maintain consistency in the link to the principal key language on the front page。
2. Classification page, tag aggregation page noodles
In general, the structure of the classification pages and those of the tag aggregation pages is similar, with the main content being the corresponding article caller display (including article titles, summaries, labels, etc.). Is it possible to optimise the inner chain here, and in fact there is room for action, for example by calling up the classification and label links below the article summary, and you can look at the classification page and the tag page on this site。
The purpose of such a chain is threefold: firstly, to increase the density of keywords; secondly, to add links to the classification page and to the tag page (especially the tag page, which is important); and thirdly, to recommend in-stations, which are not very significant but never non-existent。
3. Article page (product page not to elaborate here)
The article page, where the inner chain is most operational, should focus on seo interlink optimization, while the link in the subject matter of the article is the most natural. So how do you optimize the inner chain in the articles? In principle, the inner chain of the article is natural, not deliberately set
In fact, this principle has certain limitations, and if we could do better, would it be possible to look at the paper from the beginning, to look at its inner chain, and get some inspiration。
Links in the main articles can be linked to the front page, the taxonomy page, the tag page, other articles pages, etc. The anchor text can be varied so that the user can look comfortable。
How many inner chains can be set up in an article, or how many are appropriate? The author believes that this is not too demanding, but cautions that there is a high risk of being a factor in the k-station, as much as possible, by keeping it as natural and less malicious。
In addition, an internal chain module can be set up on the article page, which is recommended. This is done by calling articles with the same labels, which have power over either the article page itself or the articles that are called out。
4. Internal links in the public section of the page
The most typical is the sidebar, which, strictly speaking, is supported outside the subject matter, and the recommended effect of the anchor text is not significant (not to be equal to none), but it is useful to guide spiders to capture。
How does the link to the sidebar work? It's really simple, like calling hot labels, hot articles, latest articles, etc. Here, the writer highlights another way to recommend a page that already has a ranking, for example, where a key word on page a reaches the top four pages of the 100-degree ranking, and we can add this keyword link to the sidebar, which, in a few days, will certainly rise in the 100-degree ranking。
Iii. Seo institutional perspective
What is the attention given to seo-chain optimization, given the manner in which they operate? It's the same sentence, not to go too far, and it's the same way in which different page types operate their inner chains, which you need to analyse on your own website。
Ps: there is not much to be said about how the inner chain is organized, and there is an opportunity to talk more。
This is what i'm talking about today, and i hope this is some inspiration for friends who don't know how to build the inner chain
