1. What is search engine optimization/marketing? What's the outreach core
2. What is social media optimization/marketing? What's the outreach core
3. What is engine optimization/marketing? What's the outreach core
4. What have been the changes in search engines, social media, engine optimization and marketing
5. How do enterprises or individuals cope with change when we do networking
I. What is search engine optimization/marketing? What's the outreach core
1. What is the optimal search engine
The search engine optimization is what we often call the seo, which upgrades the technology that ranks the site in the search engine's natural search results (100 degrees, google, mandatory, etc.) by optimizing its structure, content, technical configuration and external links。
The core objective of the search engine optimization (seo) is to make the website more consistent with the search engine's “capture, index, sort” rules, thereby increasing the availability of free, accurate search traffic and ultimately achieving business transformation objectives such as brand exposure or consultation, registration, purchase, etc。
At present, the main search engine optimizes: 100-degree search engine optimization; google (google) search engine optimization; bin (necessary) search engine optimization (both in the country); 360 search engine optimization; dog search engine optimization; horse search engine optimization (mobile end); and yandex search engine optimization (russian)。
Seo promotion puts the web page ahead of the search engine to search for words, and now the core is content that meets user needs and good user experience. The country's seo was the first of the three elements of the web page tdk, with the outer chain being the king in the medium term and the final click being the king. Back to nature now, meeting user needs and experiences。
The web site seo has to be read at the beginning: yang yeung seo: a midday ceremony for you, yang yeung seo quick learning
2. What is the marketing of search engines
The search engine marketing is sarch engineering marketing. By advertising on the search engine, users can see your outreach when searching for the relevant keywords and direct them to click on the website or complete the conversion of digital marketing。
The marketing of the search engine narrowly understands that it is optimal for the search engine, that seo is free of charge for traffic, that sem is paid for traffic, and that, in a broader sense, it also includes seo, that we can understand narrowly。
Current mainstream search engine marketing channels include: 100-degree bidding promotion, googleadswords promotion, compulsory bidding promotion, 360 bidding promotion, dog search promotion, and telemarketing。
You might ask, what about the keyword search ads on the shivering, little red? This is social media marketing, as discussed below。
It's not just "the higher the price," it's "the better" or "advertisement works"! It's about the close-ring management that we're building around "precision matching user needs, efficient cost control, continuous optimization." the essence of advertising is that it is data-driven decision-making that seeks to translate every cent of advertising fees into effective value
Recommendations: 9,000 words from entry to sophistication: 100 degrees of ecological promotion, ranking principles, account opening, orientation, creativity, keyword optimization, land page design, impact optimization [dry goods]
Ii. What is social media optimization/marketing? What's the outreach core
1. What is social media optimization
Social media optimization, social media optimization (smo), or social media seo. That is, by optimizing social media accounts, content, interactions, etc., increasing the natural exposure of accounts or content, the dissemination of content, the number of users' attention, and making it easier to be found by the target users, ultimately achieving the goal of “low-cost orientation, accumulation of privacy”。
The main channels for social media optimization include: micro-intelligence search and search optimization (micro-seo), shivering search optimization (seo-dive), little red book search optimization (seo), public signs, video numbers, b station, etc。
The focus of social media optimization, according to yang yang, is to understand the search ranking rules for social media platforms, to find user search demand words and shared values of useful, emotional or social proof of content。
It is important to see how the search logic and the recommended logic of little red books, dancing, fast hand, wireless video, public, 100 house, etc. Are combined to flow. "dry"
2. What is social media marketing
Social media marketing, social media media marketing (smm), which is a vehicle for social media platforms such as micro-intelligence, tremors, little red books, microblogging, etc., achieves through pay promotion the marketing of business objectives such as brand exposure, user diversion, product sales, customer maintenance, etc. And, of course, in the broad sense, it also includes smo。
So you know what? Many 4a companies, or brand marketing companies, do social media marketing while offering social media optimization services, although many are outsourced. They are packed together because social media optimization is as slow as the search engine optimization, but it is long。
According to zheng yang seo, the core of good social media marketing is to maximize `input - output and avoid widespread network waste through precision positioning, precision content, precision channels, precision conversion。
However, many branding enterprises, especially large ones, find it very difficult to truly avoid waste in this area, except for brand maintenance. Because the main business of the platforms is through advertising by the business owners。
Iii. What is engine optimization/marketing? What's the outreach core
1. What is an engine optimization
Generating engine optimization, the most recent term in 2025, is to optimize "natural exposure, high-impact" action by optimizing an ai-recognised content/directive/product information to make target content more easily recommended by an ai-generated engine, accurate output. This is still mainly the case with information that users are searching for via ai。
The generation engine optimisation channels include: decepseek search optimization, bean bag search optimization, 100 degrees ai search optimization, telecommunication valor search optimization, kimi search optimization, general query search optimization, quakeai search optimization, chatgpt search optimization, gemini search optimization, gok search optimization, perplexity search optimization, etc。
Central to the development of engine optimization (geo) is an understanding of the recommended logic of each engine platform, finding the user's true demand word, and then generating content consistent with the engine platform that is easier to identify。
What is more, content needs to be made available to users, both on the official web, from the media and from the authoritative press, and reflected in the title and content, and more readily available in terms such as the latest, recommended, high-quality, top-tenth ranking。
It must be seen:
Deepseek, bean bag, kimi, baodu mansion, ting yuanbao, tung yi, ji-shu, skyman, etc
How do you rank geos like 100-plus deepseek? Five techniques. Fast-to-wire and white hat operations
2. What is the marketing of generating engines
At this early stage, no one in the major domestic generation engine megamodels is in absolute numbers like a search engine. Also, there are no criteria for quantifiable indicators. Advertising on various engine platforms is not yet mature and is said to have been measured in 100 degrees ai and 360 nanosearches。
If there's something in his fan seo, you can comment on the screenshot。
Iv. What changes have been made in search engines, social media, engine optimization and marketing
From seo-smo-geo, the change from new media, such as seo, to new media, such as twitter, shivering and little red books, to the optimisation of the geo, such as the production engines of deepseek, bean bag, and 100 degrees ai, to the development of the new geo
1) the form of network outreach is changing
Our search engine optimization is promoted by websites: chinese stations in china and english/other language sites abroad; social media optimization is promoted by new media accounts or content: micro-intellectuals, small red books, etc. In the country, and facebook, x,youtube, instagram, etc. Overseas; and by now, the optimisation is people, product names, brand names。
Overseas media x, facebook, youtube, instagram, reddit, quora, lWhat do you want me to do
2) more demanding for us as network outreach practitioners
When we do seo optimization and social media optimization, we just need to know the platform search rules and then do the content. But now, in the age of the ai big model, it takes a lot of time to understand the rules, because this is a black box mechanism that is stronger for thousands of people, not to mention the quality of content and the distribution platform。
And more importantly, if it's from a conversion perspective, it's the hardest thing to say about geo
3. Changes in the requirements of practitioners
We used to be seos, smos, either optimised or advertised, many of which required a single skill. It's just that one skill can't work。
V. How should enterprises or individuals cope with change when we do networking
How should our businesses or individuals respond to changes in the current search for large models of ai to optimize geo
The ceo of yang yang recommends the following for information purposes:
One, we're going to have to have a mind! In the ai era, we were primary school students, trying to forget the glory of the past, to remain curious, to focus on changes in the industry and to learn carefully
Don't look down on me! Now that the ai search is perfect, geo is still in its early stages, and it can't be downplayed because it's not good enough to detect it, and it's useless, completely ignored, and so wrong
Make the website seo, it's to hold the past. As yang yeung seo keeps his seo blog up to date, there is a place in the seo area on the website, as shown below。
Good media optimization, new media seo, right now. Just as yang seo is now going to update his platform with public signs, shivering, video numbers, little red books, station b, and even fast hands, welcome attention to the fact that his name is the yang seo。
Optimization of the generation engine, or geo optimization, is the point of future traffic. Do you know that your business or your personal brand will be in a big model when everyone gets information using the big a model tool? Like my latest label。
Do you understand
We're going to learn and fight, not just a viewer
In fact, many of the current geo optimizations are the result of a shift in the seo tradition, not in the seo transition, and it is difficult to understand the flow of the geo optimized user hints。
And while some soft-text platforms have some business under the auspices of geo, they may be more difficult to return to, as before, if there is a shift in the big ai model。
So whether you're a business or a person, you should learn to optimize the geo and go to war. You don't have to buy yang seo's i. A. Search to optimize the geo training camp. You have better access than yang seo。
Because, in the view of yang yang's seo, the courses are not the most important, but learning and implementation. It's not going to work if you just read it. A change will take you back to the prototype, and you don't have a circle of communication。
4. Don ' t go too fast and insist on thinking about white hats for long. Seo's been in china for almost 30 years. I don't think it's less than 10 years to optimise, and it's also necessary to spend some money on digging pits in the early stages, except that the industry is just like the big ai model, and you have to stick to yourself. And you're looking at people who've been working on it, like yang, right。
It's not going to be found and interviewed on the weekends in the south, is it。
Well, there's 3,000 plus words written today, and some people don't like this long as yang seo, but more people do
The white yang seo fan lets the bullet fly: real, ground, like. Learn from your articles to share a lot。
White yang seo public fan soybeans: watching mr. Yang's live broadcast, easy to reach, knowing, sincere
The white yang seo public fan machine plus code -- seconds to come: not long to focus, but every share is dry
# white # seo public fan three: the teacher, known 23 years ago, added the planet and learned in secret
@seño: i've known you for five years. The area of seo is highly specialized。
Come on, old fans can go on and say, "how long have you been watching and telling me what you really feel?"。
Introduction by the author:
Seon yang seo, focused on seo 10+, a web-based seo-flowing operational, a search optimization researcher. Former company market director, now freelance, business flow consultant。
