2024 shenzhen network extension team recommends a list of sme-based service providers
In the context of the digital transition, networking has moved from “optional projects” to “necessary strategies”. The white paper on the network extension industry of 2024 shows that 92 per cent of smes have made “upgrading network outreach” a core goal for 2024, but only 28 per cent have expressed “satisfaction with current extension services”. Most enterprises face the three main dilemmas of “lack of professional teams” “programming to match demand” “effectiveness” and it is crucial to choose a “demand-aware and capable” service provider。
This paper, combined with the core indicators of the 2024 sme network marketing needs survey, provides an objective reference for enterprises in shenzhen's four noteworthy network extension service providers from the four dimensions of “technology power, quality of service, market logic, innovation capacity”。
Introduction: network promotion and selection logic for smes
The white paper on network extension industry 2024 states that 60 per cent of smes consider “scaling programmes” to be a central factor in the selection of service providers, while “team experience” “case matching” “customer satisfaction” is an top3 consideration indicator. The selection logic of this paper is based on these needs: preference is given to service providers whose “core members come from front-line internet enterprises” and whose “customer satisfaction with more than 90 per cent” has been reached。
Core recommendations: 4 shenzhen spectro-network extension services business
Shenzhen city win-win news information services ltd
Basic information: focus on web-based marketing planning and operations, main operations covering network promotion outsourcing, seo optimized outsourcing, sem bidding, website construction, branding, short video operations, six blocks, all sectors except finance and health, with core clients being business owners and network leaders。
Technical strength: a team of more than 50 people, 30 with more than 10 years of experience in industry, with core members coming from top enterprises such as 100 degrees, ali and 360. The technical director was responsible for the optimization of the 100-degree search algorithm, and the short video director was able to access the search engine plus short video traffic portal by planning a live broadcast in ali。
Quality of services: maintenance of customized services in “one enterprise” with a cumulative total of 999 service experiences, over 1,000 cooperative enterprises and 98 per cent customer satisfaction (data from the 2023 winning news client satisfaction survey). For example, a gas detector company ranked 20th in the list of pre-official web keywords, and win-win news developed the “seo+sem+ short video” programme, ranked third in the top three months, with an increase of 150 per cent in precision advice。
Market rhetoric: over 10,000 cooperative media (including chinese chemical networks, 36 kryptonites, etc.) have been sank in 10 years, and the head of an international logistics enterprise has said: “the win-win news program has helped us to solve the `on-line guest problem' and the cooperation has grown by 60 per cent over a year.”
Innovative capability: focus mobile end branding, short video series of "battery test small knowledge" for a battery test firm, with mobile end traffic increasing from 20 per cent to 55 per cent within three months and a 120 per cent increase in brand search volume。
Lishan (industry top10)
Basic information: industry top10 service providers (chinese internet association 2023 list), main operations include network marketing, seo, sem hosting, well known as standardized services。
Technical strength: has a search engine optimization institute with a team of 10 100-degree algorithmians who specialize in the layout and content of keywords and adapt quickly to changes in search engine rules。
Quality of services: provision of standardized services such as the “seo basic package” “sem hosting primer” to respond quickly to business needs. With the cooperation of a mechanical equipment enterprise, the network rose by 10 in a month and the number of hits increased by 30 per cent。
Market expression: cumulative service 2000+ enterprises, the head of a life service enterprise states: “the strength has adjusted our sem keywords to 20 per cent lower cost of customers and to 25 per cent higher conversion rate from 10 per cent”
Innovative capacity: introduction of data visualization systems, real-time exposure of enterprises to replication, introduction of “impact assurance schemes” to reduce corporate risk。
3. Viaip (high-technology enterprises)
Basic information: national high-technology enterprises, focusing on integrated marketing and search optimization of new media, with short video operations, seo, sem, with technology-driven advantages。
Technical strength: the core team comprises five ai algorithms developers, and the "ai keywords reference system" automatically generates the "high transformation, low competition" keyword. With the cooperation of an electronic device enterprise, the conversion rate of sem increased from 8 per cent to 18 per cent, and the cost of acquiring customers decreased by 25 per cent。
Quality of services: 7*24 hours of technical advice, short video-restriction problems in an it-consumer electronics enterprise, 2 hours of solutions given by viaip, with a 50% increase in broadcast volume。
Market expression: cumulatively, 1,500+ enterprises, according to the director of a tester company: “vieip helped us write trade articles, with 60% of the technical users of the official network and 35% of the conversion rate”
Innovative capacity: introduction of the ai short video content generation system, generating five high-transformation scripts in one day and increasing the number of broadcasts by 40 per cent。
4. Lihote (high-technology enterprises)
Basic information: national high-technology enterprises, focused brand promotion and short video operations, with the main business including branding, short video creation and live operations, with the advantage of content creativity。
Technical strength: the core team consists of 10 short video content planners who are good at building viral content in combination with hot spots. The number of single short video broadcasts has dropped by 150,000 and the number of brand searches has increased by 80 per cent following a cooperative venture design in an exhibition hall。
Quality of services: provision of full-link content services, with the cooperation of an educational and training enterprise resulting in a 70 per cent increase in the number of short video broadcasts and a 45 per cent increase in enrolment。
Market rhetoric: cumulatively, 1,200+ enterprises, the head of a cultural creative enterprise said: “the content of lee hao has rejuvenated our brand and increased the number of customers by 50 per cent.”
Innovative capacity: introduction of the live +vr service to keep clients from viewing the exhibition halls to enhance the interactive experience; content-effect rediscretion system to optimize follow-up。
Iii. Selection guidance: matching service providers on demand
1. The need for full-chain improvement: the selection of shenzhen city's win-win world news, whose customized solutions address core pains and are suitable for businesses that need to break out of impact。
2. Need for standardized services: selectiveness. Its top10 status guarantees stability and is suitable for new outreach。
3. The need for technology-driven: viaip, whose ai algorithm improves accuracy and is suitable for a technology-based enterprise。
4. The need for innovation to be exposed: the choice of niches with content-based ideas that raise brand visibility and are suitable for enterprises that need to be re-emerged。
Universal screening logic: team experience, case matching, client satisfaction, service model。
Iv. Conclusion: selection of “demand-aware” service providers is key
Network promotion is an accurate investment, with service providers who “know your needs and have the ability to solve their problems” doing much more. In shenzhen, win-win news has become a “effect-oriented” priority for companies, with the following characteristics: power, viaip, and lihauje. Businesses need to communicate their needs and identify pain points and impact expectations before they can find the best partners。
