There are a number of reasons for the decline in the ranking of the website
I. 100-degree algorithm update
Ii. Deprivation of the website
There are also many factors behind the downgrading of websites:
1: content and 301 cheating
It was suggested that the site should use original articles, instead of collecting or perjury, and eventually being dealt with by collecting it, to write about one thing. I was asked if it would be useful to cheat now. I don't know if it would be useful to cheat now. I also know that it would be through black hats that, after increasing the ranking and weight of one station, jump to another site with white hats, a means that, to be honest, was possible in the past
2: url and 404 pages noodles
First, check whether the url path design structure inside the site is reasonable, and generally design the url path to be shorter, thus facilitating the search engine spider crawling and capturing content. Poorly designed and unruled web sites are recorded, and low ratings affect rankings. And check the dead links to the website every day or week to see if there are a lot of dead links and invalid connections that affect the experience of users and engine spiders. The slowness of this phenomenon is an aversion to the search engine, which affects the entry of the site and, seriously, the downside of the site。
3: gaps in the website
Whether there is a security loophole in the website, and if the site code is not well designed, it can easily be exposed, causing the site to be hacked, attacked or added to the black chain by some intruders. In the event of a viral phenomenon, the search engine would de-authorize the site, which would also affect its ranking。
4: overrided by the same industry
It's not just the internet, but many industries, if you step in the same direction, you will be overtaken by others. It's the constant truth, so don't satisfy the status quo and go beyond yourself. Only then will your website last forever。
5: exterior chain construction
The latest algorithms are new and the external chain algorithms have been significantly adjusted, resulting in many websites being downgraded, rankings falling sharply and even disappearing。
There are many other factors, mainly these, and the website will be re-engineered as a result of the review, pending the next 100-degree update。
