I. Market research and keyword strategy: knowledge of one another, fighting everywhere
Do seo's most taboo about "hiking." before knocking down the first line of code or writing down the first word, you have to figure out what the outsiders are searching for and what your colleagues are making。
Google keyword planner (totally free of charge)
2. Ahrefs webmaster tools (free certified version)
Similarweb (free of charge)
4. Answer thepublic (7 days of free trial)
5. Serpapi / google search parameters (free trial / api)

Ii. Content creation and multilingualism: efficiency at the top
There's the keyword, and then there's the text. Use the ai tool well, but refuse mass generation of soulless machines。
Chatgpt / claude (free/ subscription)
Deepl (free / pro version)
Iii. Technical seo and website check-ups: securing flow base
If the web site itself is slow and scalding, the keyword strategy will be in the air。
Pagespeed insights (completely free of charge)

9. Schema markup validator (completely free of charge)
Google search coNsole (total free)
Cloudflare
Data tracking and automation: rejection of closed cars
The seo that doesn't do the data reset is the blind touch. Learn to make decisions for you。
12. Accuranker (14 days of trial free of charge)
13. Google analytics 4 (total free of charge)

Looker studio
Looker studio + saarch coNsole api (total free)
The editor-in-chief said:
In 2026, seo, tools are always only auxiliary, and strategy is the absolute core。
For our small team, this "free plus trial" combination is enough to support you from 0 to 1, even from 1 to 10. First, it is not too late to pull the enforcement force and drain free resources from the handle, and then consider paying for the upgrade of the enterprise when you actually encounter business bottlenecks and earn money from the flow。
Let's do this now




