Is it reasonable for the viewing area to respond to the $2. 6 million annual rent for the visible temple shop
In recent days, an 8. 5-metre-square shop at the entrance to the hangzhou temple of invisible has become the subject of online discussions because of its annual rent of 2. 6 million yuan. This small shop called "the invisible fountain pie" is located next to the ticket office of the visible temple. It is extremely well-located and has a huge daily traffic. Faced with external doubts as to the reasonableness of the rent, the area response stated that the rent was generated through open bidding and was market-based. So, is it reasonable to rent the skyscraper
First of all, there is a need to understand the process by which the daily rent is generated. According to the information published in the scenery, in 2022 the store was rented through a public tender at a start-up price of $1118,000, and after 103 rounds of heavy bidding, the deal was eventually $2. 633 million. At the same time, the tender documents also stipulate that tenants are required to pay an annual tax of 600,000 yuan. This means that the real cost to the operator is over 3. 2 million yuan. Procedurally, the entire tendering process is transparent and in accordance with market rules。
From a commercial point of view, the rent appears to be a heavenly price and is reasonable. As one of the most famous tourist attractions in hangzhou, the temple receives more than 10 million visitors annually. The shop is located next to the temple's ticket office. It is a mandatory place for tourists and is called the golden place. Super-high human flows mean huge commercial value, and operators can earn significant income from the sale of tourism souvenirs, food drinks, etc. According to industry estimates, the daily turnover of such shops can reach tens of thousands of yuan during the boom season。
However, such high rents also pose problems. First of all, there's tremendous business pressure. On the basis of the annual rent of 2. 6 million yuan, the average daily rent is more than 7,000, plus the cost of labour, utilities, etc., and the operator needs at least tens of thousands of yuan a day in order to secure his or her capital. This could lead to higher prices for commodities, which could eventually be passed on to tourists. The second is likely to affect business diversity. A high rent threshold would exclude some small operators, leading to a high level of commercial homogenization and lack of specificity in the landscape。
From the perspective of landscape management, the rent of a high-priced merchant shop is a double-edged sword. On the one hand, it could increase revenue from the attraction for maintenance of facilities and service upgrades; on the other hand, it could also affect the visitors ' experience, which, if commodity prices were too high, could cause them to be dissatisfied. The landscape therefore needs to find a balance between business development and tourist experience。
It is noteworthy that this is not an example. In many hot spots throughout the country, the rental of shops in core locations is high. In beijing, for example, the rental of shops is very expensive. This reflects the scarcity and value of commercial resources in tourist attractions。
In general, the price rent at the visible temple, a commissary, is a consequence of the market supply-demand relationship and is commercially reasonable. However, landscape managers should also be concerned about the possible negative effects of this, including through scientific planning of business layouts and reasonable control of rent increases, both to secure the revenues of the landscape and to safeguard the interests of tourists and achieve sustainable development. After all, the long-term development of the landscape is dependent on good tourism reputations and experiences。
- al sort it out--
