Breaks, losss, such words themselves can attract enough attention, and recently four loko has become popular in the circle of friends, which is referred to as “severe wine”, or, more extreme, as “lost wine”, which represents caffeine, alcohol, brazilian guaranas (doping agents) and cow sulfuric acid (materials used in energy drinks such as red cattle). According to a number of previous treasure shop shops that sold the beverage, one can of four loko, equivalent to three beers, three cups of coffee and one can of red cow。
I'm not sure there's anything i can do to help my partner. The following is a sense of experience: “it is possible for girls to get drunk without knowing, so be careful. In short, cherish life and stay away from alcohol." it's not alcohol, it's poison, it's drug, it's sexual incendiary
What is god's drink
This powerful alcoholic beverage, originating in the united states, is the product of phusion projects, a company founded in 2005 by chris hunter, jaisen freeman and jeff wright, three coffee-drinking little kids who graduated from ohio state university. Three small partners with a commercial brain designed caffeine-mixed wine as a standard product, which is the prototype of four loko。
How's the "quality malt beverage" going
The start-up of phusion projects has not been successful in marketing for four loko, and they have positioned their products as high-quality malt beverages with strawberry and cherry tastes (which are at a disadvantage of 18,000 miles + + for “severe wine”). In the early stages of development, the market for four loko was in a very poor state. The company then adjusted its business strategy to focus on optimizing the taste of the product and increasing its alcohol content (successful incarnation of “swidth”. The outreach strategy is even more impressive, with the creation of a website called the four rock story, which is dedicated to sharing the experiences of four loko after he has been drinking. As a result, a group of young people began searching for four loko's fantastic experience。
Bad babies are taught to be good ones
In 2010, the food and drug supervisory authority of the united states (fda) issued a warning to four loko, mainly because of the risk to drinkers of a mix of caffeine and alcohol, which several states decided to ban. According to experts, caffeine-containing beverages are not suitable to be quoted together with alcoholic beverages, and for humans both alcohol and caffeine can be exciting. Among them, caffeine has a major influence on the mental and nervous system of the human person, while alcohol has an expansionary vein。
Once they meet in the body, the excitement collides and can cause heart problems. Subsequently, phusion projects, a production company of four loko, announced that it had completely stopped the caffeine-containing version and replaced it with a pure alcoholic beverage。
It's a beautiful mistake
As the “lost alcohol” article spread in the community of friends, four loko gained visibility and attracted media attention. Four loko's sales in china are currently represented by shenyang ausimalu trading and trading co. Ltd. And guangxi cheon shwe trading co. Ltd。
In response to media questions about four loko's presence in the chinese market, which began to be distributed in early 2014, regarding the prohibited content of caffeine, in addition to alcohol, the company's regional agent for china explained that four loko, which was officially distributed in the chinese market, absolutely did not contain caffeine. So is the "discovery" from the web a beautiful mistake, or is it a business push? Only the wise merchants know。
