Currently, mainstream korean shopping platforms are mostly open c2c platforms such as gmarket, 11street, action, etc。
1. Gmarket
Gmarket, the first cross-border electrician platform in korea, is an online auction and shopping centre where users around the world can buy and sell goods and services. Gmarket sells a variety of commodities online, including fashion/dressing, digital, food/baby, sports/cars, household goods, books/dvd, tourism/tickets, e coupons/tickets, cartoons/plays, etc. It is a comprehensive online shopping platform that was acquired by ebay in 2009 for $1. 2 billion, and gmarket's turnover reached 4. 7 trillion won in 2010, with more than 20 million registered members。
2. 11 street
11 street (11th street) is a well-known electrical powerer platform under the sk flag of korea's mobile communications giant, an online korean shopping site, headquartered in the ancient city of seoul, with the highest share (12 per cent) of the korean electric power company platform, with $8. 4 billion traded in 2017. The consumer group at 11th street is 20 to 40-year-old consumers, with a total membership of 14 million and an annual growth rate of 19 per cent. On november 11, 2018, the turnover reached $120 million, updating the record highs of south korean electric power station transactions. In korea, 11 street has the second highest annual turnover, its website covers more than one third of koreans, and mobile users are among the top 3-ace of the korean electric power platform。
Coupang
Coupang, an e-commerce enterprise based in seoul, the capital of korea, was founded by bom kim and founded in 2010. In may 2015, the company's total financing had reached $1. 4 billion, and the value of coupang had exceeded 1 trillion won, or approximately $913 million. Coupang has a very rich product category, where fresh fruits, mobile phones, underwear or used cars can be sold. Coupang, one of korea's most popular group-purchase sites, has 315 w of monthly uvs, which now have more than 2000 w users, and has a time limit for major deliveries and refunds。
4. Ebay
Ebay was founded on 4 september 1995 in san josé, california, by pierre omidyar under the name actionweb. People can sell their goods online on ebay. In 2016, ebay korea stood at 14 trillion won for its trade。
5. Lotte
Lotte (http://lotte. Com) is one of korea’s five largest groups, with the world’s top 500 multinational enterprises. With globalization strategies now flourishing in nearly 20 countries around the world in areas such as retailing, food, tourism, petrochemical property, and finance。
6. Gs shop
Gs shop is the next korean online shopping site under the umbrella of the gs group and has been a pioneer in television shopping. Gs shop launched its first television shopping in korea in 1994 and provided internet shopping services. Users can enjoy the most pleasant and convenient shopping experience at any time and place through lifestyles such as television, catalogues, the internet, mobile, satellite and iptv。
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