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Seo is dead. Where's the promotion director? Presbyterian's general advisor seo shares the goods
After the spring festival, many of the brothers in the circles left guangzhou for shenzhen, shanghai, chengdu... Some of them started their own microbusiness, others sold the dsp platform, and others went to china to work as cyber marketing directors or supervisors. Anyway, the circle of seos is getting thinner and lighter, so i can't help but think: is seo's path really over
Did seo really get to the end
In previous years, we all went through an era of surge demand by seos, and easy and easy access to millions of traffic, and even a lot of small game-playing, private hospital-run distributions of seo flows over a long period of time, leaving behind the grey industry, which is even more impressive. Why did seos do well? There was a big relationship with the 100-degree algorithm, the previous seos had a regular choice, the weight factor focused, and as long as we did this four-dimensional limit (see figure below), the effect was entirely predictable。
I'm always from seo, and i've been friends for years. I'm standing at the crossroads, starting a business, thinking about another company as a network promoter, and he gave me three suggestions:
1. Start up their own businesses as microbusinesses。
The rise of wi-fi, the emergence of microbusiness, is really on fire, and now it's time to go in and get a piece. Because both pc electricians and cell phone microentrepreneurs are in traffic. Seoer's ability to conduct traffic is certainly reliable。
2. Start their own business as a network marketing company。
Today, no enterprise wants to be an electrician, but few do not have the necessary conditions to be an electrician. Thus, the market for internet marketing consulting firms is huge. What does a network marketing resource need? In-depth industry solutions, experienced executive teams, competitive advertising resources. Not without one。
3. Three are marketing directors for internet+industry+resources。
Formerly, a marketing director could speak a word. It's different now, there's no successful peer case, there's no 100% control of the investment resources。
Finally, i feel like i'm choosing the web marketing director to refresh myself and get back on the road
Choose what profession
Men are directors of internet marketing for fear of being in the wrong line of business, some for 2. 3 million a year and others for 100 cases a year. For example, these two years in the internet finance industry, in the cosmetic microcombination industry and in home-based electric operators, are very rare and high levels of network marketing directors。
Which resources do you need to control
The director of network promotion and the director of marketing are very different in many companies. The superintendency of marketing is generally based in the department of enterprise markets and has a strong interest, mostly in the hands of the boss, and is highly capable of learning and summarizing. But one of their fatal weaknesses is the lack of internet thinking. The brothers of our network extension directors are usually airborne, helping businesses change blood quickly in the internet marketing sector and will be heavily placed on the leadership in a short time. Once the department is on track, however, it is marginalized if it does not maintain its core values or continue to deliver new blood to the team。
How can core values be maintained in the long term? — taking control of core resources。
The network promotes a total of 13 methods (as illustrated in the figure below), and if you capture the suppliers of core resources behind each extension, the enterprise will never be able to leave you. Your way they can learn, but resources cannot learn。
In fact, all you have to do is harness the four core outreach resources of news and software media resources, micro-credit resources, microblogging resources, app resources, and others are not important. With these resources, you can quickly complete branding, branding, mobile traffic import。
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