Thesis of the page 0page 9 emblem three college: a brief discussion of web marketing under e-commerce - seo name: the business management proficiency: the e-commerce guidance teachers: a catalogue summary 2 introduction 3 introduction to the future of network marketing development in an e-commerce environment 3 1. 1 web marketing strategy 3 seo 3 1. 1 seo defines two forms of 3 1. 2 seo optimizing techniques 4 1. 3 seo 5 seo's strengths 5. 1 seo's strengths 6 1. 2 seo's downside 64, seo's profit model 65, seo's future development trends 7 this is particularly evident in the area of internet marketing. The current search engine optimization (seo) is a development and prospect for internet marketing in the coming years. Search engines not only boost the rapid growth of the internet economy, but also the development of the traditional economy, with many business opportunities. And seo was born. This paper mainly explores the more popular marketing methods under the internet marketing model - seo - in the context of e-commerce. Further analysis and forecasting of future trends in seos are carried out on the basis of an understanding of their programmatic and methodological skills, an analysis of their advantages and disadvantages in web marketing, and the development of their profitability model. Keywords: the 21st major is the profit model of development of it technology and application-migration of the new business model e-commerce making the global, space-time is dominated by the new making mobile technologies in the worldNo, no, no, no, noNo, no, no, no, no, noNo, no, no, noNomic development, and co-While seo came into beingPrograms and methods to understand the seo techniques, analysis under the premises of the economy and disadvantages of seo networking, how to develop seo programme model, bKeywords: network work making sense engine optimisation (seo) program seo profit model: e-commerce will become a new pet of future business models as internet technology develops. New marketing methods are also emerging as a litmus test for e-commerce development. The current phenomenon in the web marketing industry is demand long tailings, marketing precision, management controllability and user experience of personalized marketing features. When people enter keywords through large search engines, such as 100 degrees, google and yahoo, the information they want to learn is predicted by the advent of the seo era, when a new marketing war begins. 1. E-commerce is an economic product of the development of the internet, regardless of the luxurious clothing it wears in the context of e-commerce. In commerce, there is no marketing. Web marketing is an industry closely linked to e-commerce. Web marketing is an integral part of an enterprise's overall marketing strategy and is an internet-based vehicle for marketing activities in ways, methods and ideas that are compatible with network dissemination in order to achieve organizational goals or social values. As the impact of the network expands, as understanding of the marketing of the network deepens, and as more and more successful examples of the marketing promotion of the network emerge, awareness of the many advantages of the marketing of the network is beginning to emerge and it is increasingly being promoted through the network. Moreover, the rapid development of science and technology, the proliferation of internet users, and the increasingly important role of networks in people’s daily lives; and, by virtue of its many advantages, the marketing of networks is becoming the most important and effective way of marketing. And online marketing strategies are emerging. Let me briefly describe a few of the things that are more common to all of us. 1. In the era of web1. 0, the following are commonly used: search engine marketing (seo), e-mail marketing, instant communication marketing, bbs marketing, and viral marketing. 2 in the era of web 2. 0, web application services have grown and web marketing has become more diversified, including: blog marketing, podcast marketing, web game implant marketing, sn marketing, creative advertising marketing, brand marketing, experience marketing, fun marketing, knowledge marketing, integrated marketing, event marketing, software (web site) binding marketing, and information mission marketing. We need to understand in depth the multiplicity of marketing strategies on the internet and to apply them widely to product promotion and branding in combination with our own resources, and how should marketing strategies be understood and carried out effectively at such a high level? Search engine marketing seo is an essential part of integrated marketing ... The information explosion in recent years has increased the tendency of the audience to actively search for information in addition to passive acceptance. The seo programme, the seo definition of seo (search engine optimization), and the han translation into search engine optimization, are more popular internet marketing methods that rationalize the website by using a reasonable means to index search engines easily, increasing the ranking of your website in search engines like 100 degrees and google to bring you customers. The main objective is to increase the visibility of specific keywords and, in turn, to increase the visibility of the website and thus the opportunities for marketing. (ii) the two forms of seo are both off-site seo and on-site seo. The main task of seo is to optimize the web pages by learning how various search engines capture internet pages, how to index them and how to rank their search results for a particular keyword, so that they can increase the ranking of the search engines, thus increasing the number of site visits and, ultimately, the marketing or promotional capabilities of the site. 1. The off-site seo is also an off-site search engine technology, which derives its name from the influence of the outside site on the ranking of the site in the search engine, and these external factors are beyond the control of the site. The most useful external site factor is the reverse link, which we call the external link. There is no doubt that external links play an important role in the inclusion of the search engine results page at a site. So how do we generate high-quality reverse links? 1. 1. High-quality content the best way to produce high-quality external links is to write high-quality content, and your articles can be reproduced in a way that allows readers to create a desire to read. 1. 2. Partners, links exchange and partners recommend links to each other. Links to industry websites, relevant websites. 1. 3. Catalogues. The website is submitted to the dmoz directory, the yahoo directory, the odp directory and a number of professional directories. 1. 4. Socialized bookmarks. The website has been added to the socialised bookmarks of 100-degree search, yahoo collection, google bookmarks, qq bookmarks, etc. 1. 5. Launching of blogs to create links. One of the most effective ways to access external links is by publishing blog posts. 1. 6. Forum posting or signature file. Publishe original postings with links or insert a web site in the signature file. 1. 7. Purchase of high-value links. Individuals do not recommend this method and are found in search engines to be reduced. 1. 8 implementation of the sem\seo overall solution with seo operational partners. It's important that the website improves its ranking, because it's a system project, not a one-time exercise, and it takes a lot of accumulation and effort. The internal optimization of the web site has the following main aspects: 1. 1, the structure of the links within the site, changes the original image link and flash link to the extent possible, uses a plain text link and defines a common global link location. 1. 2. The repositioning of the title needs to include elements with optimized keywords, while multiple page titles in the website are not identical, at least showing the type of "key word — the first page of the website — a simple description with keywords " . Once the title has been determined, do not change again! 1. 3, each page contains keywords and maintains a certain frequency. Once the content structure has been simply adjusted, you can log in to the search engine, hoping to record new titles and descriptions as soon as possible. Assuming that the original site is imaged and uses more flashes and images, which are not conducive to the recording of the search engine, three columns have been added to the web page, namely, the related company profile, key word product news and company keyword product lists, and the url has been added to the three columns. Of course, the best way to do so would be to use the news system to update keyword products. You can make a detailed description of a jump from the front page to a single page as a keyword. The description of the page contains links to the list of company keyword products. These are intended to form a network structure within the enterprise site。1. 5. Resource application revisits resource application
