We all know that the outer chain plays a significant role in seo. It's like a “human vote” on a website, telling the search engine that our website is favoured and recommended by high-quality websites. But this “voting” is not uncontrolled, and too many outer chains may be viewed as garbage by search engines, while too few may affect the weight and ranking of websites. How many chains do you publish every day
Let's see what the netizens think
"i have dozens of them every day. It doesn't matter." "i've tried to go crazy, but it's not obvious, it's even down." it appears that outward-chain publication is not a simple quantitative issue, but rather a strategic and qualitative consideration。
In the actual seo work, we recommend that the number of external chains issued daily should be kept at around 5-10. This is not to say that absolute numbers are ceilings or floors, but rather based on the experience we have gained from the cases we have observed of the development of health on websites and the rise in weight. The quality of each outer chain is more important than quantity. High-quality external chains from authoritative websites have an even more important impact on the overall weight and ranking of websites。
The release of the outer chain should follow natural patterns and should not be carried out excessively and frequently. If you find that your website suddenly adds many extra links in a short period of time, this may attract the attention of the search engine and even be seen as cheating. We need a systematic and strategic release of the outer chain。
Let's see a real case. Zhang is a new seo, and when he first came into contact with seo, he published a large number of external chains every day. Soon, however, he found that the ranking of the website had not risen, but rather had declined. He then adjusted his strategy to focus on the quality and source of the outer chain, with only a few high-quality ones published daily. Shortly afterwards, he found that there had been a marked increase in the weight and ranking of the website。
Why do we have to control the number of extra chains? This is due to the constant updating and upgrading of the search engine algorithms, which are more focused on the overall quality of the website and the user experience. Excessive external chains may be considered “noise”, while high-quality external chains can better help the website gain weight and ranking。
We also need to note the diversity of the outer chain. Instead of posting outlinks on one or two fixed websites, more high-quality, diverse platforms should be sought for publication. This would not only increase the weight and ranking of the website, but also increase its visibility and traffic。
So the question is: do we really need to publish so many chains every day? The answer is not absolute. Each site is different and needs to develop appropriate strategies based on its own realities. But in any case, we should focus on the quality and diversity of the outer chain, rather than simply on quantity。
