Now everyone is familiar with the poaching of the seos, and you're always perfecting your shop, but you know how the poaching of the seos is? Let me give you a brief introduction. I hope it will help you。
How to optimize the online store seo
1. First, the content is king
As a web site, the phrase “content is king” will never be out of date. For the search engine, 100 degrees and google prefer unique content. In addition to the original and pseudo-original strategies often mentioned by the station chief, i would like to mention some ways of producing content:
(1) convert PDF data to HTML. While the PDF search engine will capture it, it will no doubt be more friendly to the search engine and can easily be seen as new。
(2) production of videos for dissemination. Searches are becoming more integrated, and videos produced for websites and keywords themselves are popular at 100 degrees, google。
(3) translating offline documentation into online content, such as books, descriptive documents, etc。
Second, make internal links
Slowly and carefully. Because the website is small, links inside the site can be refined manually, and many programs and templates cannot. Careful grinding will give you a satisfactory return。
3. Third, optimize local searches
Local searches, specifically the production of a particular product in an area. The addition of geographical limits to any product or service would not only significantly reduce the level of competition, but also bring more targeted traffic to your website。
If the shop is able to do so, the seo's optimization is largely in place. Seo optimization is a detailed exercise and a cumulative process, especially for small shops. So, if the merchants want to increase sales through seo, they must insist
Four main lines of excellence for the business website seo
1. Selection of keywords
Many enterprises do not understand the choice of keywords, leading to their blindness. So seo people come out and point out which are the target keywords and which are the high conversion rate keywords that must be added, rather than the so-called core keywords such as xx, which are of little use and not easy to compete, because the entrepreneurs understand well. In the view of the authors, it is important to optimize the location of key words on the enterprise website, and if the latter is not in the right direction, the efforts will be in vain. In fact, key words can be selected from the 100-degree index, the 100-degree search, and the bid back-key development tool, with three to five words that are best suited to the company's business and have a certain flow。
2. Metalabels
After the keyword is selected, the title and description will follow. In fact, the most commonly used title of the enterprise seo is: keyword 1 keyword2 keyword3 companyname. In fact, it is not a problem to write these titles on the average business website. Put the most popular keywords at the top, stack them in turn and end with company names. Keywords can be largely ignored or filled out, as the search engine has made it clear that no weight will be given, but i usually fill in because of the ease with which station master tools can search for ranking. Descriptions are generally written in a combination of keywords。
3. Optimizing site details
H1 labels, keyword layouts, photo alt properties, keyword density, site maps, and enterprise websites can all be very reliable on these points. The more generally optimized keywords the better, including the integration of the logo h1 label and the alt property keyword, and the integration of the picture's alt property keywords. Site maps are generally made online by reptiles。
4. Links
It is well known that, in many cases, websites with poor internal links and strong external links are better ranked, while sites with good internal optimization and weak external links may be poorly ranked. This is the weight given to the link by the search engine. Still that. You link me, i can do anything. In particular, from the point of view of the optimization of the enterprise website, we tend to select key words and send them directly so that the ranking can meet the requirements. I'm telling you, it's just a friendship link to the business website, and it's not easy to try. It's up to you to believe it or not。
Of course, in addition to the above four points, it is also important to optimize the content development of the enterprise website, in particular the repeated updates in june, and to focus more on content-controlled search engines. Many of the business websites in his hands were updated several times, fortunately without being affected. The following is a detailed account of the construction of the business website。
