Many netizens always ask me how one of their fellow keywords ranked well, without doing anything. There are no signs of optimization. No specialty, no specialty. The key words are ranked. This is very unfair to many station chiefs. Indeed, let us not draw such a decisive conclusion. Starting with 100 major updates in march 2015. The importance of visitors to the website's ranking has gradually increased. The title of the site is directly the soul of the site. His role goes far beyond the words and descriptions of the website. Even many websites have titles, keywords and descriptions. You can have a good ranking. And now it's 100 degrees full of dynamic descriptions. The capture description of each keyword varies. It's not like you're writing a description。
That's all i'm saying. Next, i want to say how to write the title of the site。
1. The title of the website must be attractive and attractive and should be viewed by visitors. Touch the pain of the visitors. We can see it in the back of the official station. Special statistics are available on the presentation and click ratios. The title showing a high and low rate of hits will fall slowly like a hot water boiled frog until it disappears。
2 title not too long. The length shall not exceed 30 han characters (including spaces and underlineds). It usually shows 30-31 characters. It is very likely that the display of incomplete titles will make the focus invisible to visitors. Especially what we want visitors to see. I found that many clients wanted more keywords, many of them in the title. It's 200 words. Even if you start with a ranking, you won't get a good hit. And the rankings will never come back like the first one。
3 the title contains the key words that are intended to be, and it should be concise. The two words should be repeated at most twice. There is no need to repeat too many times. From the latest updates. There is now much more intellectual analysis of the site's titles than before. Previously, it had been necessary to have a succession of keywords in the title in order to have a good ranking. Now it's reasonable to split words. Our titles will become more concise and precise。
4. The title is a popular search for their own industry. The search for keywords is driven by the fact that users can search for hundreds of degrees. Data from 100 degrees. Hot-searched words can bring more precision to the website. We don't need the heat of dead words. For example, we search mobile phones and recommend nine hot search words under the 100-degree result page. Many of these words are less competitive and have practical value. The ranking is relatively simple。
For technicians like ours over the past decade, optimization is a delicate exercise. Deal with title details. Don't worry about the ranking。
