Born in shanghai in 2003, with the "happy life, happy work" as its core, the self-found brand seeks to realize women's self-fulfilling dreams, through the pursuit of this brand, and to appreciate women's intellectual and emotional beauty. The dream house is filled with caring, caring and caring services, honest listening to the voice of the consumer, hoping that the consumer will be cared for and loved like his family. It focuses on women's quest for beauty and quality, helping women grow both inside and outside. The founders want to build and transmit more love through their dream houses, help more people and make society more beautiful. The branding is mainly called for in the "romantic hiatus" and in the "ghost mature" style. Dream house structure structure : i'm always happy that i'm there to give my family an unconditional contribution, to pass on the energy of love. The caregiver prototype - unconditional payment - the caregiver prototype: often the caregiver takes care of the child without conditions or the other half, the meaning of life comes from giving each other a gift, often expressed in the image of a mother caregiver. Helping people to take care of themselves and providing family support, like a home where they can be relied upon and warm. • the prototype of the caregiver: the heart is filled with generosity and enthusiasm, hoping to take care of the desire to help others achieve their own lives, to see others injured, to feel uncomfortable and to do everything possible to avoid others being injured. • prototype images of carers: hard-working housewives just left work, sweet images of child feeding, comforting friends, preparing dinners for the other half, rewarding their hard work. • practising caregiver claims: understanding the hard work of consumers and giving, listening to each other and truly helping them realize their aspirations. Examples include extraordinary services, unconditional return of goods, courtesies for consumers, and listening to consumers ' voices (in-depth consumer interviews in suzhou). Valentine's prototype - all i have in my heart is your/your lover's prototype: hope can be met by the love of parents, the love of friends and romantic love, with emphasis on sense, elegance and lust, sexyness and intoxication, and passion. The desire for true love, hidden in the heart, is like a romantic novel. • prototypes of lovers: passion, lust and the desire to work and live with the loved ones and to grow together to be mutually attractive. • prototype images of lovers: taking romantic walks with their lovers, increasing their beauty, fostering intimate dialogue with each other, passion for love at first sight, old love stories, sister-to-student tea conversations, etc. • prototype lovers' demands: to help people find friendship or love, to increase their beauty, to increase their intimate relationships, to increase their desire and love, and to communicate their feelings in a positive way. Living patterns are filled with aesthetic art appreciation, low-key luxury tastes, food, aromatic spa, wine, music, beauty, shared with close loved ones or family friends。