Delhix inc. Is an integrated sports enterprise dedicated to the development, production and sale of sports shoes and accessories. After more than two decades of steady growth, the company has set a clear course of development, based on a well-developed quality management system, scientific outreach planning, mature marketing networks, a genuine service, and dedicated to the provision of moving, stymied sports equipment to chinese consumers. Delvoie apparel considers the quality of the product to be a life, and the product earns consumer trust and social approval with a hard quality. Good quality stems from rigorous management. Since the early 1990s, the company has been implementing comprehensive quality management (tqm) internally and iso 9001:2000 international quality and system certification, and has been conducting production in strict compliance with the standards of the quality management system. The company is based on a quality-centred approach, based on the full participation of its employees, a combination of management methods, such as causal charts, control charts, questionnaires, and a four-pronged approach to management, focusing on ideas, objectives, systems and technologies, thus placing the enterprise in a rigorous state of production and ensuring the quality of its products. As an integrated sports equipment provider, delkhe clothing is also aimed at the sports clothing market while vigorously developing the footwear industry. At present, the clothing industry of del whecomb already owns a full range of sports products such as sports uniforms, backpacks, hats and socks. Innovative visual design, reliable quality, diverse styles, and full product categories give consumers more free choice. In the face of an intense homogenous competition environment, delphi costumes insist on a differentiated competitive path to entertainment marketing. The company has invited wu chilong and zhou jelen to serve as brand-image advocates, working with the mainstream media such as television and hunan watch on a long-term basis to build a strong media outreach platform and actively sponsor a well-bridled star entertainment programme such as henan watched, " the great cross of intelligence and courage " . At the end of 2007, phoenix watch, which signed the del wheat dress contract, saw hsu gohui as the company's cultural public goods ambassador and promoted the development of del wheowe's clothing brands by using public goods and culture to increase brand content。