The orange premium is affiliated with orange preselection trading ltd. And operates mainly in retail licensing business management and information advice. “china's urban community convenience stores rank in front of the brand”. The company develops branches through a chain of concessions, voluntary unionization, unified image of the shop, uniform procurement, uniform distribution, uniform training, uniform marketing and unified systems. As the urbanization process deepens, china is ushering in significant opportunities for the development of urban and rural chains of convenience. An orange-selection convenience store has responded to the trend and has facilitated commercial programming for the community. The “quality, comfort, easy” preferred orange convenience store is the starting point and is open 24 hours a day, with no rest at the end of the year and free delivery within a kilometre. At home, residents are able to meet their daily needs and work as “life-careers all day”. In keeping with the concept of good faith, professionalism, service, win-win business, and with the purpose of “good quality services, honest management, mutual benefit, win-win, and first-class innovation”, the green orange fair continues to provide high quality, easy and timely services to a wide range of consumers, to provide entrepreneurial and profit-making help to joiners, to provide excellent product routes for suppliers, to create better learning, growth and entrepreneurial platforms for employees, and to make its due contribution to social development and progress. The strategic goal of the green orange premium is to reach the national market and expand to more than 3,000 branches in five years, working to become a licensed brand of investment in the national convenience shop industry and a chinese consumer-friendly chain of convenience stores, to be the leader of a chinese town convenience store, and to be ranked as a leading brand。