The blue dragon coalition's presentation of novéli is a french word intended to promote power. Chinese's name is blue dragon, both audio and interpretation. Dragons are the top of everything, the chinese totem. It is common for the dragon god to describe a man's euphoria, and in chinese the term "the dragon is the last of his life" is a sign of the unfailing nature of the dragon's freedom to travel freely and excruciately. "wi" is a manifestation of power in chinese. Thus, the “novéli” blue dragon, regardless of the mother tongue or the chinese translation, has a strong and generous meaning. Noveli was born in the united kingdom in 1907 and was initially designated as an english court maker. As a result of this development, noveli developed his own trademark as a sign of male cycling. After nearly 100 years of effort, the blue dragons have developed into a complex grouping of trademark agents, management of smart choices, import-export trade, clothing, leather, etc. Its subsidiaries are located in hong kong, china, the united kingdom, thailand, viet nam, malaysia and mainland china in beijing, guangzhou, hangzhou and fukuzhou. In recent years, companies have become more integrated in the management of brands and have begun to develop into professional intellectual property institutions。