After 8090, beer is based on technology, quality, advanced management, well-known brands, with unique processes and two fermentation techniques, and a wealth of experience in brewing, unique brewing processes, and scientifically rigorous quality assurance systems, which have been purified with liquid crystals, perfumes, and foams with fine, long-term brand identity, and are widely appreciated and promoted by beer lovers throughout the country. After 8090, while the volume of single products rose, the branding strategy was fully implemented, base management was enhanced, asset restructuring was accelerated through branding, a regional integrated operating model was established and introduced, and a national strategic layout of the market network was quickly constructed to achieve low-cost expansion. At the same time, cooperation with national trade organizations has been further strengthened, increasing the brand value of after-8090 beer and increasing the core competitiveness of after-8090 beer。