China's food market is currently very promising and is full of variables. According to statistics from the relevant sectors, in 2016, the chinese catering industry reached a target of 3. 5 trillion yuan. In 2017, this number is expected to reach 4 trillion yuan, continuing to grow in double digits, and china's food industry is well developed. In 2017, a survey of the catering market was conducted by the industry concerned, analysing trends in the catering industry in 2017, mainly in the following areas: chaining not only increases rates and lowers costs, but also helps to break management bottlenecks in development. (b) the brand effect is increasing, and as people become more demanding in terms of the food environment, experience, etc., the famed and branded restaurants will grow. Competition in the catering market is bound to return to brand-to-brand competition. At the same time, chains in the catering industry have begun to refine business techniques, build up brand values and consolidate up and down resources, becoming a new model for accelerating the development of the catering industry. Kim sang-mong korean barbecue is a large, modern, one-size-fits-all catering enterprise operating under a brand name, product development, market expansion, marketing management, technical training and management. The corporate spirit of "user-oriented, people-centred" entrepreneurship brings together great talent, management, service, and financial and human strength. In an increasingly competitive market environment, korean roasting in kimmong palace creates unique core competitiveness based on personal fashion, the unique culture of the palace, the delicious diets of classic features, the continuous creation of catering technology in china and the west, the cultural legacy of the times, and the flexible business model. Practically, it provides an excellent platform for intellectuals, whose enormous competitive advantages are reflected not only in superior brands and unique products, but also in superior internationalized management and services. In a continuous development, kim sang-mong korean-style barbecues integrate the palace food class with the modern culture of catering, a great deal of taste, nutrition, distinctiveness, the introduction of western-style food chain management and modern-day business concepts, injected scientific decision-making mechanisms and mature development experiences into the chain, creating eight main advantages of wisdom, mechanisms, management, branding, talent, equipment, chaining, etc., and occupying the highest levels of competition in the market, have succeeded in developing more than a hundred places in union stores nationwide, with dozens of regional brand agents and provincial brand agents。