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Membership system: union fees: in terms of single-store membership fees, the a-city membership fee is 30,000 yuan and the guarantee is 20,000 yuan; the b-city membership fee is 20,000 yuan and the guarantee is 20,000 yuan for five years. In terms of the costs of the association of regional agents, the a-city union is paid $120,000 and the guarantee is $80,000; the b-city union is paid $80,000 and the guarantee is paid $50,000 for a period of more than five years. Supporting policy: doctoral stationery provides comprehensive association support, including equipment donations (pre-ordering 30,000 bulk kits, offering one full-automatic equipment, one ink equipment and eight assistive tools), technical training (placement of technical staff to attend the door and learn to assemble in about an hour), long-term tracking services (free door-to-door, installation, training techniques, free door-to-door maintenance, ink-filling, life-long warranties for mechanical equipment, replacement of updated products, free door-to-door recovery, cash settlement on the day, batch delivery). Products and services: type of product: the ph. D. Stationery brands develop a full range of stationery products, including pens, pens, pens, rubber wipes, pencil boxes, folders, fixes, etc. Production pattern: the doctoral stationary factory sells round pens, neutral pens, wiping pens in bulk, ordering 30,000 bulk units in the preceding period at a price of 0. 15 yuan/s. On average, 100 units per person per day (8 hours) could be produced. Sales patterns: doctoral stationery offer flexible modes of sale, and collaborators can organize their own people's production, or complete foreign trade orders with full company recovery, at a price of up to 10,000 companies at a low or medium price, to be bought at the door, cash settled on the same day and handed over in bulk. Markets and brands: market prospects: ph. D. Stationery has very broad market prospects as a public consumer, and sales are not geographically restricted. Brand advantages: ph. D. Stationery has gained high market recognition, resulting in a better brand effect through media advertising. At the same time, doctoral stationery takes over the market with excellent quality and provides quality services and professional advice to clients. Operations and management: regional protection: doctoral stationery severely limits the number of producers in each region and avoids vicious competition among peers. Follow-up support: after its official opening, the ph. D. Stationery headquarters follows up the whole course of the union shop operation, providing long-term business support such as product upgrading, management optimization, technical training, etc。