Brand background: accelerator has accumulated a wealth of experience over the years in manufacturing and marketing of footwear. In recent years, companies have successfully developed specialized health-care shoes, becoming the country's first professional shoe-making enterprise to introduce a series of health-care shoes to the market. Product characteristics: integration of chinese medicine theory and modern technology: the product uses magnetic field effects and special health factors to improve the blood cycle and communication through physicalization of the body's feet, thus achieving human health functions. Multifunctional design: natural functional minerals and chinese herbs are implanted in the shoe, producing infrared, magnetic field, and anaerobic ion that penetrates the body through the foot and skin, is integrated into the blood, participates in microcycles and acts as a preventive and therapeutic agent for the human body. A wide range of people are covered: products are suitable for all, they can effectively improve the health of older persons, relieve the health of young and middle-aged people and help students to grow up healthy. Market feedback: based on some consumer feedback, acupuncture professional functional shoes are comfortable and light, especially in activities such as mountain climbing. Some users indicated that there had been a decrease in blood pressure and an improvement in mental state after wearing the shoe, but this could also be related to psychological effects. Price versus purchase: the price of acupuncture professional functional shoes is moderate, usually over 200 pairs, with higher value for sex. Consumers can buy through official websites, special stores or association channels。