The company introduced shenzhen little house baby toys ltd./shenzhen city leather bear industries wisdom ltd. As a modern high-tech enterprise that combines brand expansion, research and development, manufacturing and marketing. When the company was created, it set development goals for the branding of chinese national toys. A set of scientific and unique business culture models and market-based business systems have emerged in rapid development. The company is a member of the toy association of china, guangdong province and shenzhen city, and its chairman is the vice-president of the toy industry association of shenzhen city. Shenzhen city leather bear toys ltd. Is a modern high-tech enterprise that combines brand expansion, development, manufacture and sale. When the company was created, it set development goals for the branding of chinese national toys. A set of scientific and unique business culture models and market-based business systems have emerged in rapid development. The company is a member of the toy association of china, guangdong province and shenzhen city, and its chairman is the vice-president of the toy industry association of shenzhen city. Applying high-tech digital technology to to toy products, integrated body perception functions, learning functions and entertainment functions, making it a new vehicle for "jolly" and "playing" and playing an active role in the intellectual development and learning of children, was the original purpose of creating "digital leather bear". An emotional digitized voice chip developed independently by leather bear, together with its fully autonomous intellectual property rights and its leather bear products, were listed on the national market and immediately became the new pet of the toy market. A leather bear has 12 functions: not only is it able to sing laughter angry, with a sense of body and emotional reaction, but it is also able to teach children to learn tang poetry english, and to integrate the early childhood education function into the recreational function, stimulating the interest of the child in learning and being favoured by children and parents; it is one of the best-sellered products of children's intellectual toys in terms of its unique quality and value for value. On october 18, 2005, the lobby bear series was displayed in shanghai, attracting widespread attention from the toy industry and the media, and successfully entered the market for high-end toys in our country. On 8 january 2007, the skin bear product was displayed in hong kong at the international toy exhibition; on 1 february, the leather bear product was invited to show at the international toy fair in nuremberg, germany, and was of great interest to many toy customers, and the product was gaining momentum in overseas markets。