The cloud screen is not just about creating a cinema for clients, but also a cultural ecology with cinema at its core. To that end, the cloud has been expanding its platform since its inception. In 2014, a cultural landmark was created to promote diversity in the selection of smart cinemas. The cloud screens were dedicated to expanding the coverage of cinemas in the interior of the country; in 2015, the cloud screens were able to achieve a stable tenure of cities such as beijing, shenzhen, hangzhou and dongguan, creating an exclusive culture of symbols for over 200 intelligent selected clients; and in 2016, the cloud screens launched a national 2-3-line city cinema expansion programme to respond positively to the policy of cultural industry prosperity and to contribute to the renovation of the industrial structure of cinemas. At the same time, in order to "make clients more income-generating", the cloud screen provides clients with a variety of modes of cooperation, multiple city-marking templates and research-based solutions that seek to help clients achieve rapid goals and sustain operations. The aim of the cloud screen industry is to create cinema eco-circles, which, in addition to providing support, operational training, business and trade programmes for smart-selected clients, will also provide guidance to smart-selected clients in the construction of cinema-building packages, which will be oriented to the needs of viewers, will focus on the development of a cinema-centred o2o operating model, a combination of around-the-board o2o operations, the construction of cinema-cultural eco-circles, cultural operations, including cinema culture surroundings, ar interactive experiences, etc., and advertising operations will include campaign planning, pre-show advertising, advertising of positions, soft media advertising, etc., and will work in conjunction with the cinema operating system to gradually enhance the cinema's soft power. At present, the cloud screen is well equipped to respond at all stages of the cinema construction and is a full-process service provider. For each client, the cloudscreen insists on providing a "plan" for the selection of intelligent clients in terms of planning and design support, technical support for equipment, advocacy and planning support, staff training support, synchronized film support and shared support