Many wanted to join the coalition but had made difficulties in choosing the project and wondered what kind of industry and project to choose. In this case, women's dress could be considered. The following is a description of the benefits of opening a women's dress shop: first, the market for women's dress is large and demand is high. As women pursue fashion and personality, they prefer to buy clothing that is compatible with their preferences. This provides a broad consumer base for women's shops. Second, women's shops have a higher margin of profit. As a result of their quest for fashion and quality, women prefer to pay higher prices for high-quality, fashionable women's dress. This means that as a woman shopkeeper you have the opportunity to earn a higher profit. Finally, women's dress shops have a high level of creativity and design space. As women pursue personalization and uniqueness, women's dress shops can attract and meet consumers ' needs through innovative design and style...