Jia chiang, which began in 2016, is a new retail enterprise that focuses on the development, design, production and operation of new and new retailing scenarios and interactive equipment. Proclaiming the original doll, original play, the main thing is "low-consumption high-level experience," using the "love and company" approach, the brand personality of "joy, love, new tide, fun," the idea of "accompaniment, happiness and justice" and the essential purpose of the service of "good-faith." to date, yoshio has opened more than 170 direct-camp shops in more than 40 cities, including hangzhou, shanghai, nanjing, fukuzhou, shenzhen, guiyang, chengdu and xi'an. Every shop is a happy kingdom built by yoshiki, who is committed to making every "good woman" reap the simplest happiness in this little interactive space。