The brand of the “falk-o-o-purple” brand, the sole secret formula, the transportation of fresh food, and the deep-seated image of the cream-o-o-o-purple chain are all interpreting the culture of the firm's unique brand. The target groups are age-appropriate, well-positioned and brand-imaged, and are popular in the market with a wide range of consumers. The population is fed, and as the prevalence of a healthy green living diet and the level of consumption rises, snails are popular among young people. According to a market survey, the volume of snail powder is increasing year by year, drawing numerous attention to the novelty of food products, their production process, their taste and nutritional mix, while the snail colours are colourful, smooth and silt and accommodated combinations of acids, the sauerkraut mix, spicy and fine, and meeting many of the demands of the people. On the basis of a detailed analysis of the market situation, companies have created a brand of "silver snail snails" to make it a core of brand competitiveness, making it more innovative and more responsive to modern consumption needs. The "screen-script" project selects special flavoured snail powder, which is based on a variety of flavored snails and small dishes, attracts and retains customers with unique taste and super high value for money, and creates a happy meal experience for consumers through a clean restaurant environment and a professional and thoughtful restaurant service。