Precourse writes about the ubiquitous surprises and emotions of life with the easy touch of pleasure. Let the busy urban travellers reap more good in the journey of life. Precourse's fabric is mainly cotton, muscular, hairy, and we seek simplicity, nature, comfort, decomposition, fashion and harmony. It is an expression of the elegance that flourishes in silence, of the elegance that walks with a needle, of the aesthetics hidden in fibres and of the oriental hysteria that lies in mystical. Precourse seeks to express the elegance, knowledge, persistence and expression of the women of the east in a seemingly simple but fine line. The formula is strong in single clothes and easy to match. Whether it's work or leisure, "preamble" will allow the appearance of the dresser to be replicated over and over again. Market positioning: two large market niches and a local shopping counter; age positioning: central claim: 25-35 years; psychological claim: 25-28 years; price positioning: spring and summer: 118-618 dollars; central location: 218-458 dollars