Founded in 2008, the company's headquarters is located on the 21st floor of the xinhua xinjiang heaven building in the rain lake district of hunan province, and is a specialized knowledge-based enterprise located in catering planning and management, brand cooperation promotion and post-maintenance, management, supervision and provision of full support to investors in branding, model, management, technology, human and logistical aspects, covering the whole course of operations. The company has a pool of professionals with years of professional experience from the country's most famous catering and food enterprises. With an in-depth study of the licensing chain and operation management of numerous catering enterprises, this large elite team combines the advanced catering chain management system with the actual situation in the chinese catering industry, leading to the accumulation of an effective and efficient marketing and marketing extension programme for catering projects. The mountain donkey house is a brand-new catering business model that companies have developed creatively on the basis of many years of industry awareness and innovation, optimized business processes and strong client experience. With the advantage of small shop sizes, light investment, low operating costs and high profitability, the goal is to target within-the-counter cooking stove specialists. The company adheres to the "standardization, scale-up, industrialization" approach and follows the business philosophy of "building quality, moving customers", in order to continuously improve the performance of the brand chain management system and to further upgrade brand value services for every customer. By 2020, there were more than a dozen corporate brand stores。