The chen dynamite rehabilitation and rehabilitation project, which is part of the health unit of zhangmura, the former yangtao district, is a secret paraplegic brand created by the chinese medical family, focusing on the prevention and treatment of neuropsychological disorders such as paraplegic, muscular spasms and postplasms. The core strengths and features of its project are as follows: brand background and historical heritage: the ancestral recipe: chen's palsy, which has been passed on for almost 300 years, has evolved over generations to form a combination of healing therapy. Intang city government intangible cultural heritage: a project for the conservation of the intangible cultural heritage was awarded in 2012, highlighting its cultural foundations and efficacy. Core technologies and therapies: pure chinese formulations: use of pure chinese formulations such as “chen's palsy” and “face palsy hair” to make up more than 30-smelting chinese drugs, such as nails, scorpions and so forth, to rapidly stabilize the condition by absorbing direct nutritional nerve through infiltration. Specialty treatments: these include chen's palsy (sorption therapy), chen's canal therapy, etc., combined with modern chinese medicine production processes, target-oriented treatment, and direct exposure. No pains and no side effects: treatments are safe, fit for the elderly, children, pregnant women, etc., and do not affect daily working life. Alliance support and services: full-scale entrepreneurship support: provide support from shop site selection, fit-out design to technical training, marketing planning to reduce investment risk. Branding operations experience: a mature brand operation mechanism and management system to ensure that allies are fast-tracked and profitable. (c) market protection policy: introduction of regional exclusive ownership, avoidance of virulent competition and protection of the interests of integrated firms. Amounts and requirements of investments: between us$ 250,000 and us$ 460,000 for membership, including renovation, equipment, purchase, advertising and opening fees. Shops require more than 60 m2 and have good social relations and industry resources. The concept of business: joining the business community needs to recognize chen's parochial business values, with good credibility and a pragmatic and serious career attitude. Market prospects and reputations: a wide range of coverage: chen's rehab homes for paraplegic rehab are located in several cities throughout the country and have a good market reputation and patient base. The effectiveness of treatment is significant: the rate of treatment for first-born patients is as high as 98 per cent and is highly trusted and appreciated。