The lokaka convent is the new community-based chain of convenience brand in the country, which focuses on providing easy and efficient daily living services for the surrounding population, while integrating into the community culture and building "a nice place at the door". The following is a detailed description of the project: 1. Brand positioning core concept: with the aim of "facilitating life, enjoying the community", emphasis is placed on "personal, convenient and caring" service experiences. Target audience: covers residents of surrounding communities of 1 to 3 km, especially household users, working people and student groups. Discrepancies: community-based operations: deeply integrated into the community, providing customized services (e. G., couriers, community group purchases, etc.). Fresh food supply chain: primary demand for fresh, healthy ready-to-eat goods (e. G. Breakfast, lunch, fresh juice). Digital services: on-line and off-line billing, off-line drawing or distrib...