Since entering the chinese market, sytengou has gained the confidence of many clients on the basis of hard product quality. For more than two decades, west irongu has also witnessed the rapid development of the chinese automobile market, aware of the shift in consumer demand. The west iron oil exchange centre is the new model of automobile conservation services that was created in response, focusing on two-step maintenance of the car’s six core systems and becoming a bold innovation and experiment outside 4s stores and two-tier vehicle repair plants. With the innovative model of car maintenance services and the commitment to "achievement of the entrepreneur's dream", the west tetraco oil exchange centre has grown rapidly throughout the country, and has several union stores in fujian province. The rapid development of the west iron oil exchange centre and the high-quality service experience for consumers. Branding history: entering the chinese market in 1994, after more than 20 years of farming, became a well-known domestic lubricated oil brand; the creation of a new model of car conservation services in 2014; the west iron oil exchange centre, focusing on two steps in the maintenance of the six largest systems of cars; the promotion of the conservation concept of "better, better and better"; the introduction of a new experience of high-quality car maintenance for a large number of car owners; and the creation of a platform for the realization of dreams for a group of people with entrepreneurial dreams. Brand concept: 1, brand content consumer: practice community business and contribute to customers. Unionists: create a chain of causes community to achieve the dream of entrepreneurship. Employees: created and shared by hard-working people. 2 brand positioning: good neighbors around customers 3 brand slogans: right around you brand vision: building value for customers on a continuous basis, becoming a community quality service provider. The west iron cyclops for oil conservation centre has added advantages, project advantages (post-car market conditions)1 and a highly fragmented industry that has yet to emerge with a strong national brand, lack of maintenance standards, lack of uniform standards for services and prices, and uneven quality of services. 3 private cars have become a major group for maintenance, relying more on vehicles, demanding more professionalism, time and ease of repair maintenance, and lacking the necessary conservation knowledge. Project strengths (market prospects)1 and high potential markets, with attractive prospects. The data show that the post-vehicle market in china reached a size of $770 billion in 2015 and will exceed 1 trillion in 2017. Markets with significant potential are bound to attract more investors. Industry will also continue to look for new breakthroughs, with more disciplined and priced service chains that will bring consumers closer by their unique advantages, improve consumer experience and become new choices for car owners. 3. The owner's awareness of car maintenance is growing. As the car owner's understanding of the car continues to grow and his self-awareness of its maintenance grows, more and more car owners will recognize and subscribe to the concept of "better, better, better and better." the west iron chains for oil support centre joined in support of 1; brand support 2; product support 3; technical support 4; vi support 5; regional protection support 6; management support 7; competition and price support 8; follow-up 9; training support 10; marketing support 11; opening support 12; advertising support 13; logistics support 14; equipment support 15; plant price support 16; promotions for marketing support; cac: the west iron chain for oil conservation centre is operated through a consistent distribution of headquarters logistics to the logistics of the union stores throughout the country, and the west iron chain for oil for trade is a form of operation; the union's chartered shop vi is consistent, the bank design is consistent, clothing image is consistent, access is consistent, business culture is consistent, market prices are consistent and service standards are consistent. The seymour chain of oil swaps broke the traditional "one-shop" and "separate" business thinking, the seymour innovative business model + extensive technological experience + consistent shop experience + standardized service flow + high-quality seymour oil = national seymour licensing chain for oil conservation. Standard 1 for the western iron chain for oil conservation centre, standard 2 for the oil refuelling process, standard 3 for the regulation code, standard 4 for the marketing concept, standard 5 for the health code, standard 6 for professional knowledge, standard 7 for protocol, standard for business conformity, note: the amount invested in this project, the number of union stores, the area of the union and the business model, subject to more recent advice! 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