I. Project background and brand concept project background: the wanda baby king is affiliated with the dalian wanda group inc. And is one of the important brands under the banda group. Brand concept: with the concept of “child growing, beacon king” as its brand, it works to provide a national consumer-type, home-based ip theme park for children and families aged 1-8. Ii. Project content and characteristics: children's parks: a rich set of facilities: stimulating recreational facilities such as car horses, racing, cycling, small airplanes, trains, fire squads, as well as facilities such as marine balls, slides, seaballs for zombies, building blocks, trampoline beds, climbers, etc., for children of different ages. Environmental security: a focus on the clean and safe environment of the park, which reassures parents. Many versions: five editions of the sunshine orange version, the submarine cluster version, the nuts version, the turbo version, the macalon version, etc. Provide children with a variety of pleasure experiences. (b) children's culture: professional courses: specialized courses in physical fitness, basketball, calligraphy, fine arts, martial arts and scrambling are offered to support the full development of the child. Professional teacher: has a professional teacher team to ensure the quality of teaching. Children's ip: the global famous ip: has many global famous ips, such as the submarine cluster, pinocchio's growth book, rainbow baby, goku, the magician, and so on, bringing children a rich experience of entertainment. Ip operations: covers the whole business chain of animated content investment, global distribution, branding operations, business authorization, etc., and creates a full spectrum of ip ecology. Iii. Project strengths and joining in support of brand strengths: the wanda group's strong brand endorsement, increasing project visibility and credibility. Operational support: provide comprehensive operational guidance and training to ensure the successful and sustainable operation of the association. Marketing support: has a professional marketing team that provides effective marketing strategies and activities support to the associated business. Technical support: provide advanced management systems and technical support to ensure efficient and easy operation of the park. Iv. The process of joining and the process of requiring membership: this usually includes steps such as completing the membership application form, conducting initial communication and assessment, entering into a union contract, preparing and opening a shop. Accompaniment requires a certain level of financial strength, good business reputation and managerial capacity, as well as recognition of wanda king’s brand concept and business strategy. In conclusion, the wanda baby king project is a comprehensive project that brings together children's parks, children's culture, children's ips, with rich facilities and curricula, globally known ip resources, and comprehensive coalition support and strengths. For investors interested in joining, this is a project worthy of consideration and expectation。