In 1996, she was officially listed in beijing as a lingerie brand established by shenzhen sewing and clean group inc. In 1999, she combined traditional chinese festivals with traditional folklore, incorporated a chinese-specific ethnic culture such as "rong feng" into the design concept of lingerie, laying out the original status of brands in chinese lingerie; and in the same year, she gave priority to the introduction of a warmer body set, creating a new concept of warmer for women, combining the body with the heating function. The "swissery group" was preceded by the shenzhen city of manifeng weavers ltd., which began in april 1996. After 16 years of development, based on market demand, the company has evolved from a single brand to six brands: nie's secret, ives, maniphine, randré, jobbes, and bodybeauty. As a result, the single brand name is no longer suitable for the company's development and, as of 29 july 2011, the company has been officially renamed shenzhen sewing group inc. For more than a decade, the sewing group has developed rapidly, continuously and steadily and has become an internationalized consortium of enterprises specialized in female lingerie development, design and promotion, craft research, production processing and marketing. The group currently has nearly 4300 employees, sells nearly 500 million yuan annually and exports 6 million yuan annually. The women of maniphine, full of powerful "feminine charms", have a natural nuance and temptation, and they are better at and more eager to express this natural advantage, so that they shine in the crowds; they are "honorants" who pursue pleasure as their goal in life, and they enjoy themselves, enjoy the present, become greedy and experiment with new things; young fashions and dreams that they never give up; they have "excellent charisma of pioneers", who are radiant thinkers of the light, confident, demanding, and their acrimony is enough to deter the crowd; and they are also full of "dramatic" and they like to display their own extraordinary charism in a far-off manner。