As one of china's garment industry's representative enterprises, shanghai metsbongwe co. Ltd. Has been developing business innovations and breakthroughs for over 20 years in the spirit of “unusual world tailoring” in the dream of “the world”. The company began in 1995 with the creation of a domestic business model that combines production outsourcing, direct marketing and franchising, with the full implementation of the concept of value chain integration management and brand integration marketing. There are currently two fashion and leisure brands, “metersbonwe” and “me&city”; and two brands, “mixedy” and “moomoo”, for “ch’in” for slow living. Metsbongway chose to complete self-fissification upgrades and to protect the image of every consumer. In the future, companies will continue to build on social internet commercial public platforms, keeping in mind ethnic brands, to explore future patterns of consumer behaviour and to provide consumers with high-quality, high-standard products and services。