Brand background: the eka ' a lodge, full name of suzhou eka ' a supermarket ltd., formerly known as the soju's good-friendly-friendly-friendly facilitation ltd., was established in april 2008. Ekail's name comes from an english translation of "enjoylove", meaning "sharing, caring". (b) the eka ' a convenience store operates mainly on a 24-hour basis and provides commodities such as food, beverages and household goods for daily needs. The scale of development: starting with the first seven shops, ekail has grown rapidly in the east china region, and there are now over 260. The company is also expanding at the rate of 30 to 100 new stores per year in the east china market. Business concept: ekail adheres to the spirit of "concentrating, developing, doing better" and operates with "good goods, good services". Companies continue to optimize their commodity structures, improve service levels and work to upgrade sqc industry standards. Target location: ike lok aims to create the "first brand of the sunan retail industry" and the business vision of "sunan, radiation-based east china, towards china". Companies focus on the organic harmonization of development speed and economic efficiency, focusing on normative, institutional and standardization, and highlighting the concept of "people-centred" business. Logistics distribution and information systems: icle relies on a strong logistics distribution system (out of a total area of 196800 m2), an advanced information management system and a strong enterprise resource planning system to ensure efficient supply of goods and smooth operation of door shops. Business culture: yi jia lok has always been committed to the mission "to provide opportunities for employees, to provide value to clients, to create profits for shareholders" and to insist on high ethical standards for all employees. Within the enterprise, companies focus on creating a climate of harmony, harmony and equality and human relations, as well as on the development of the career of their employees and on human good. Service characteristics: the yi jia lok shop operates on a membership basis and offers preferential membership card service. It also offers a variety of services, such as leisure breaks, wireless wifi, utility coal payments, telephone billing, cell phone credits, etc., which greatly facilitate the daily needs of citizens。