Beijing comic book store ltd. Has also been awarded several titles such as “china's services 500” and “beijing 100 enterprises”. For more than 10 years, comic bookshops have become the larger private book distribution companies in mainland china, professional book distribution and publishing information providers, and the comic book store has become a prominent brand in the chinese book distribution industry. The beijing comic book store has always adhered to a “two-by-two” approach and to a combination of “two benefits” with social benefits ranking ahead. The beijing comic book store fully implements the chain operation strategy and has established a chain operating platform covering xinhua bookstores across the region. The growth of the beijing comic book store has brought together the care of the party and the government and the love of a wide audience, as well as the blood, sweat and loyalty of generations of "sinhua". In the current wave of reform of the cultural system, the beijing comic book store, under the leadership of the yellow river publishing media group, has a vision of "the provision of food for the reader, the construction of a spiritual home for the population and the creation of a spiritual wealth for society", with the aim of "runting books in their original form and disseminating advanced cultures"。