Today, the ali baba group, auchan retail s. A. (oshan retail), and the yuntai group announced a new strategic retail cooperation。
Under the strategic agreement, the alibaba group will invest approximately hk$ 22. 4 billion (approximately us$ 2. 88 billion) and hold 36. 16 per cent of its shares directly and indirectly in retail sales. In china, which is the largest and fastest-growing vendor in the country, retail sales run 446 large shops with two brands: oshan and dae-young. Over $100 billion was collected in 2016, and market shares remained the highest in the domestic retail sector for many years。
The largest chinese supermarket group, represented by da yunfa and oshan, will embrace the new retail。
This means that the china’s largest supermarket group, represented by dae-woo and oshan, will join the new retail revolution, promoted by ali baba, from both business models and capital structures, a case of commercial cooperation involving billions of dollars, which will also be destined to be a historic handshake in china’s commercial circulation。
Over the past hundred years, there have been two global changes in retail commerce affecting all aspects of social life. The birth of the first self-services store in 1916 meant the emergence of a business super-industry in the near modern sense, while the second decade of super-business gold was launched in 2002 at the top of wal-marden's fortune 500; and, with ali baba and gao-chum, the new retail changes initiated from 2017 set the stage - the most extensive, wide-spread and systematic transformation in china's business retail history。
As a promoter and performer of new retail sales, zhang yong of the ali baba group noted: “the retail trade in gao is one of the country's largest supermarket operators, and it is also the bulk of the retail industry in the west and central. The conclusion of this strategic collaboration means that the retail industry will make a milestone in the global business history in the transition from the it era, represented by bar-code scanning, to the dt era, represented by large data and sublinear integration.”
It was understood that the collaboration would focus on big data and the commercial internet and would result in the restructuring and upgrading of “people, goods, sites” through full digitization. The new strategic alliance would integrate the resources of the three enterprises, empower the digital ecosystem of the high-hand retailed ali baba, advance the digitization of the door shop and apply new retail solutions to the golf gate, including on-line and off-line integration, modern logistics and personalized consumer experiences。
The ceo of oshaan retail, wilhelm hubner, said: “this time, in cooperation with ali baba, comes from our shared vision of future business. The leaders of entity retailing and online retailing have joined forces to better serve hundreds of millions of chinese consumers and bring new world-class shopping experiences.”
The vice-chairman of the yuntai group, huang ming ting, said: “the demand of consumers has changed dramatically with the advent of the mobile internet, and takashi has been trying to move from the bottom line. To meet the growing demand for a better life for customers, takahashi and ali baba have joined forces and are highly synergetic on-line and off-line to achieve better goods, better quality services and greater efficiency.”
Over the past year, ali baba has launched a new retail transformation at a high rate, with technology- and data-based applications leading to substantial upgrading of real businesses at the centre of the overall strategy. Following the accumulation of many applications and the practical testing of two-to-one, new retailing and the systemic changes it brings have become the largest consumer rise scene in the global retail industry and have been recognized as the leading model and theoretical innovation in this area。
As the new retailing strategy moves forward, alibaba has entered into comprehensive strategic cooperation with traditional retailing industries, such as ginta, suning, sanjiang and upc, and has actively explored new business practices, such as boxbacks, in an effort to open up successful models of new retailing to all retail partners and to promote online and offline integration and business internetization。
In may of this year, a number of shopping malls in the sanjiang river were digitized, with the value of the july deal exceeding 25 per cent of the total number of stores and a large number of new members, while the number of old members increased by 18 per cent。
During the 11th period, 52 core business circles across the country and traditional retail representatives, including upc, ginta and others, have full access to the new skycat retail and wisdom gate, and suningate has joined forces to launch a large data consumption list as a guide for underline consumption. Driven by new retailing and new consumption experiences, the traditional retail sector has experienced a full warming, with many rare down-line queues。
Driven by new retailing, the shanghai unicorn has continued to fire during the 11th period
From investing in the department stores, 3c power chains, supermarkets and the country’s largest supermarkets, ali baba’s new retail process of full-scale off-line integration is clear, and its value is evident in china’s recovery in business and sub-line consumption。
After one year of assembly preparations and two-to-one exercises and field battles of global social synergy, the new retail era has come to an end, based on off-line and off-line access, with large data at the core of re-engineered traditional business elements, with a radius across the sea and beyond, with the aim of building a whole new retail landscape, marked by the bursting of real retail fire。
According to recent reports issued by the department of commerce on facilitation, department stores, etc., core indicators, such as industry weather index, sales volume, traffic, etc., have all rebounded since 2017, and there has been a trend towards online and offline integration, the first warming of entity retailing in five years and social retailing into the gold period。
This time, ali baba’s strategic collaboration with oshan’s retail, yuntai group will push new retail changes deeper。
In traditional commerce, supermarkets represented by the retail trades of takashi have traditionally been regarded as bridgeheads and windbeams. The full embrace of new retailing by dae yunfa and oshan not only heralds the completion of the whole-of-business layout of the country’s new retail ecology, but also further integrate up-line models and the boundaries of the virtual real economy, thus making chinese commercial retailing an integral part of the transformation, with multiple win-win and overall upgrading based on consumers, scenes and the flow of goods。
