Strategies for optimizing the search engine outside the site
With the trend of the times, the seo is constantly improving and upgrading, and in fact there is a slight shift in these industries. What should we focus on about future seo optimization of websites
What's a sec
It is when we do not have our own website that we can opt for a third party to optimize, for example, some of the more common microblogging, classification information networks, etc., from which our products can be optimized, the simple and easy way to operate is to do so。
Values and advantages of off-site seo
Fast-flowing and transformation at the lowest cost can act as a stoppage, and there is no need to create a website at a cost and to use others ' websites as a direct expression of value。
It's the simplest thing, if you can find the key words, you can get to the article, you can get to the third-party channel very quickly when we know the skills of the seo, and you don't have to spend time protecting it, because the third-party channel may be more valuable。
3 it is broad in scope and can be displayed on a web-wide basis, e. G. For product information on the 100-degree series, which ranks well above other websites and has significant advantages。
Seo optimization policy
1. Layout flow words
This is actually the same way the search engine is optimized, starting with long end words, putting them in the right place, layouting, and then creating a high-quality seao title。
2. High-quality content publication
Once the layout is done, we have to post the content according to our own needs, and what needs to be noted is that most websites have their own boxes, and we have to follow the rules. The newly registered account must not send out any information about the waste chain or the waste, because if we do it, it must be sealed
3. Impact tracking
We have to keep this link after the article is published. Why? One of the two conclusions is that the number will increase over time and that the link will probably not be found next time. Another one is to test the role of our articles, to record them? If not, what is the reason
Seeo is not a pure technology, it is a marketing method, the ultimate purpose of which is to market, and we need to put marketing ideas next to the optimization of the current seo search engine and add marketing ideas and strategies to the seo。
What should be done to optimize the seo outside? Let's see
Do you know what an off-site seo is
In fact, literally speaking, it is not the content of the website, but the outside optimization。
In extreme cases, where in-station optimization is not good, good results can be achieved if off-site seo is right. In practice, the process of off-site optimization is less manageable and more difficult than on-site。
The off-site seo optimization approach covers the construction of reverse links, commonly known as hair chains and brand exposure, right ranking, etc. Today, one of the main methods of presentation is the reverse link, the construction of the outer chain。
The way in which the outer chain (reverse link) is built is varied, it is the basic criterion to find the right fit for oneself, to find the larger output and to identify the most effective。
I. How to establish high-quality reverse links
1: high-quality content is reproduced. Assuming that content of higher quality is reproduced by a station chief and the platform, such links are undoubtedly the best and most natural reverse links (outlinks)。
2: relevant friendship links are the perfect outer chain. The friendship chain has a web-based voting function, and the correlation friend chain is a more relevant dimension. In other words, a high-quality friendship chain, with both relevance and authoritative transmission, has an important role to play。
3: catalogue. Catalogues are high-quality pages in which presence brings high-quality backlinks to the site. The following are recommended for ranking without distinction:
(1) dmoz catalogue。
(2) yahoo directory。
(3) the odp has multiple meanings, namely, an open catalogue search system, which is currently the largest manual classification retrieval system available online。
These are some of the catalogues listed above, which are used to add extra links to the site and are one of the ways to do off-site seo。
4: socialized bookmarks。
(1) 100 degrees of collection。
(2) qq bookmarks。
The role of socialized bookmarks, which add extra links to the website, is becoming less visible as an off-site optimisation method。
5: forum postings and signatures. With the development of the internet, the awareness of the forum managers is growing, and most of the forum signatures are already using the novollow label to prohibit the transmission of weights; on the other hand, official statements have been issued, and the forum has become less and less relevant for bloggers。
6: purchase methods add extra chains. We can increase high-quality external chains by purchasing money, but it's a big problem how to get away with it. The 100-degree official “alarming of the sale of links, which can also be compromised”, needs to be read correctly。
What are the factors influencing off-site seo optimization
The off-site seo optimization approach includes, but is not limited to, external chain construction, server end optimization, socialization flow, etc。
1: performance of website servers。
On the one hand, the speed, stability and frequent failure of servers have a significant impact on the website. Assuming poor server performance, slow speed and a failure, the search engine may, in the long run, be able to take down power on the site。
On the other hand, the search engine has a sit-in system. In other words, assuming that your servers are common, there are many poor or grey sites, or stations with downside rights, they may have a negative impact on your website, and they may have a direct impact on your primary site。
Iii. Inverse links, or external chain factors
Reverse links, i. E. External chains, are the most important way to optimise an off-site seo. Here, what is a reverse link, and what is an outward link: if your site is a and one of your search engines is b, if there's a link to site a on site b, then this link can be called a reverse link. The reverse link, the construction of the outer chain, focuses on quality rather than quantity. For example, a high-quality friendship link is more than a few low-quality links; a very relevant outer chain is more than a garbage one。
Iv. Web weights and pr values
There was no website weight, and more people were mentioned, so there was a right to repeat. In the current environment, seo practitioners still value the weight of third-party platforms. The pr value is there, and generally the higher the better。
The off-site seo optimization method is a combination of several elements and a necessary link to the whole site optimization. Relatively speaking, the best thing to do is to say how good you are, and the best thing to do is to say how good you are. If you're good, and others say hello, then you're successful at website optimization。
