The advance of the seo project is a composite indicator of the weight of the website, the degree of competition of keywords, the adjustment of the 100-degree algorithm, etc., which is not a single item and can be achieved independently. Which indicator data do seos typically focus on
Rates of return on investment
For a mature seo blog, if you have some budgetary pressure, our primary reference is roi, when developing a strategy to optimize goals and content creation, otherwise seo is like a bottomless hole, and you don't know how long and resources it will take to achieve your goal。
Therefore, you need to assess: the level of competition for keywords, the cost of outer chain construction, the cost of content creation, etc。
2. Project optimization cycle
It is clear to us that seo is not a short-term act, that it usually takes a long time to complete the process, but that enterprises do not wait indefinitely for 100-degree rankings, and that, subject to the same objectives, you may need:
Increased number of keywords and reduced difficulty。
2 seo outsourcing team engaged to share part of the work。
3, 100 degrees of algorithm adjustment
The impact of a 100-degree algorithm adjustment on a website is often unexpected and silent, and usually when a algorithm is online, your website is in the range of hit, giving you a limited amount of time to adjust even if you have to。
Therefore, in order to avoid direct conflict with algorithms, the great seo may stare almost daily at the movement of the 100-degree search team。
4. Seo technology update
At present, the traditional seo strategy has been gradually shifting to the bear palm, a 100-degree search for new technologies, such as:
1 configuration of structured data, presentation of associated search interests。
2. Access to original labels and real-time access。
3 a 100-degree summary and the configuration of professional questions and answers by enterprises。
If you are still unaware of some of the above-mentioned basic elements, mobile searches at 100 degrees may face a brutal phase-out。
5. Enterprise brand positioning
For web sites, traffic is not everything, and no traffic is impossible. If you look at this sentence carefully, you will find that the country's seo god, who often locates his own target traffic precisely for brand and conversion rates, rarely spends time and resources on general flows, such as:
The accumulation of irrelevant words, and the access to web traffic, is practically meaningless from an operational point of view。
6. Site content quality
For the time being, it is an immutable fact, and some of the country's seo experts prefer to use the following strategies to do so, although the effects are still positive, but we are not particularly recommended, for example:
1 multiple content frame filters, fine-tuning of a particular section。
2 use of page reviews to capture content relevance, which includes a large number of visible comments, as well as a large number of hidden comments that can be found only in the search engine。
3 the use of stations to collect quality content from others。
Building a high-quality web site must have its own goal, rather than following the example of the great seo and the clouds, sometimes only as a reference!
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