3. 1 information writing norms
The news is one of the most direct and concise ways to report news facts. It is primarily expressed in terms of representation and is the most frequent and widely used news profile。
3. 1. 1 meaning and characteristics
The news is something newPress valuesPrompt and concise reporting of socially significant facts. Because it is the most frequent and numerous in the news media, it is often called news。
It is important to note that not all recent facts can be news, and that facts that can be news must be newsworthy or of a quality that meets the information needs of society, namely representativeness, freshness and taste。
As one of the most effective forms of information, the news generally has several characteristics:
First, it is fresh and valuable. The so-called new, that is, news reports new things, new people, new dynamics, new styles, new knowledge, new issues, etc., which must also be meaningful, valuable, enlightening and instructive. Because the news can only attract public attention if it is fresh. However, those reports that cater to the eccentricity are undesirable。
The elements are ready and accurate. The news usually has six elements: person, time, place, event, cause, history. Truth is the life of the message, i. E. The person, the time, the place, the way in which the story is written, and every detail must be accurate. Moreover, the author's analysis and judgement of the facts must be consistent with the nature of the objective matter。
Iii. Brief and brief. Shortness is the main symbol of the difference between messages and other characters. The short words are "three words, two words, clear of the facts, few words, spirituality, generalization without abstraction, briefness without omission". Language needs to be simple and precise. Shortness is a distinct feature of the message and a need for social life. It is only with a short content that the mass media can cover and the public can get more information。
Reporting is rapid and time-bound. Since the news is a timely record of the objective phenomenon of passing away, it must be reported quickly. The slowness of news coverage reduces the value of news, turning "news" into "old news." therefore, new people, new developments, new developments and new issues need to be identified with sensitivity, quickly understood and promptly reflected。
Depending on the type of writing, the information can be classified as dynamic, synthesizing, empirical, review, etc.; the information may be classified as personal, incident, etc., depending on the subject; the information may be classified as long, short, etc. Depending on length。
3. 1. 2 writing formats
After clarification of the content of the information, it is time to discuss the question of how to write, i. E. How to structure the message. In fact, the message is structured in a more fixed and simple manner. In particular, the message consists of the title, guide, subject, background, concluding phrase; the guide, subject, background, and closing phrase form the body of the message。
Title
The title can be called the "eye" of the message. If the title was well drawn, it would attract public attention and, conversely, would lose interest in reading. The title of the message must be concise, providing a high and precise overview of its contents. At the same time, it is important to draw a pendulum, which must not be indelible, let alone ambiguous。
Message titles are divided into single-line and multi-line headings。
There is only one single-line heading, which is concise, clear, highly general, clear, visible and easy to remember。
The multi-line headings include themes (also known as the theme, the theme, the theme, the subject, the theme, and the sub-item. It is important that the multi-line headings be well aligned with each other, that they complement each other, that they play their respective roles and that they complement each other。
The theme is primarily used to summarize the main messages and ideas, with the largest and most visible characters. A message can be free of citation and sub-problems, but it must have a theme。
The quotations are used primarily to shed light on the meaning of the message or the context in which it is reported, and serve as a source of atmosphere. Queries are placed at the top of the subject, with a smaller number than the subject。
The subheadings are complementary to the theme and are located below it, with a smaller number than the theme。
So how do you write the message
Message titles should be accurate, visible, vivid, fresh and concise. Accuracy is the basic requirement for writing the message title. To be precise is to require that the proposed title correctly reflect the nature or spirit of the reported facts and properly reveal their central thinking. It means that the title should reflect a clear political orientation, stand on party positions, represent the interests of the people and express clearly what is advocated and what is opposed. Vivid, meaning that the proposed title should be as lively and imageful as possible, with the use of terminological techniques such as drawings, drawings, metaphors, etc., and the selection of material such as performance expression and justification. It is new, meaning that new messages, new ideas, are reflected in the title in a different language, avoiding the assimilation and generalization of the title. Simplicity refers to the number of lines and words that have been drawn up, and to the need to be concise, otherwise it can be long and dull。
