Youtube has 800 billion videos -- hard to get out. But youtube seo can increase the visibility of your video, attract more viewers by showing your video in the search results, and help youtube understand the content of your video。
The best results come when you plan your youtube search engine optimization strategy before pressing the record. Use the keyword plan to optimize your video from the start, helping you to create what people are searching for. This basis allows you to access relevant and targeted traffic in the coming months and years。
Select the correct keyword and use it in the right place at the right time to increase your youtube channel, the number of views and participation。
What's youtube seo, why is it important
Youtube seo is the process of optimising the video through keyword research so that your video content is shown in the search results. Optimizing your video for specific, well-targeted keywords increases coverage and helps you achieve organic growth. For example, if your video is about the best cooking pan, you want the person searching for the phrase to find it easily。
Youtube is the largest video platform, often used as a search engine with google. Moreover, as video is the most popular content format for many consumers, increased ratings can lead to greater brand participation, trust and loyalty。
Youtube search engine optimization: creating keyword plans
That's why the keyword plan is the basis for a profitable youtube channel. It helps you create what people are looking for, which will be ranked ahead of youtube searches. You can start your overall content strategy by identifying themes and potential themes, and then you can narrow it down to individual video ideas to find the relevant keywords。
First, list the ideas you find in your spreadsheet as a continuous list. For example, if you have identified “dog costumes” as one of the key themes, write down all potential videos that you can create under this title. This could include things like, "how to design your dog" or "best dog suit."。
Here are other ways you can find the relevant keywords:
Finds a large number of keywords matching your theme using a keyword tool (we list some options below)。
Study your competitors and find out which key words are optimized for other similar videos。
View the automatic youtube suggestion to find long end keywords related to the theme you select。
Once you have a keyword plan, you can use these youtube seo techniques to optimize your video。
Insert keywords naturally into your video title
Include your keywords in the title so that the audience and youtube know what it's about. Maximize the optimization of your youtube search engine by adding keywords at the beginning of the title and ensuring that your title is long enough to avoid a keyword stacking。
Keyword search results of the phrase “how to weave a scarf”
The video on the search word "how to knit a scarf " contains keywords in the title。
Rename your video file to include your keywords
We all feel guilty about uploading a picture called img 231, but this is a good opportunity to further determine the content of your video to youtube. This is a very simple hint, but rename your filename to include your keyword to enhance your video search engine optimization。
Important tip: the word is separated by a dash or underlined, so that “best dog ones” becomes “best dog onesies”。
Use key words in your youtube video description
Your youtube video description is the main resource for further exploring the subject, for providing early visualization of video content and for inserting strategic keywords. Similar to your video title, include your keywords as early as possible in the description, without feeling compelled. This will reassure youtube and your audience about your video theme。
Important tip: include your keywords in the first 25 words, ensure that your description has at least 250 words, and naturally insert your keywords two to three times。
The first sentence of the youtube video notes contains keywords
The video on passive income ideas uses keywords in the first sentence of the description。
4. Allocation of tags for your youtube video
The tag shows youtube what your video is about. They are essentially a list of relevant keywords used to describe your video content and to help search for these terms find them. Inspired by studying labels used in other accounts to describe youtube-like videos。
5. To encourage viewers to view the whole video
Youtube likes it when people spend a lot of time on the website. In fact, watchtime is one of the top indicators of the platform, and youtube has indicated that it prefers to provide a longer viewing video in the search results. Increased view time by creating attractive presentations, providing as much value as possible and using youtube's “card” function to encourage people to interact with the content they are watching。
6. Speak loudly on your youtube video about the key to your goal. Word
Youtube can now record video very accurately. If you say your key word, it "hears" the key word when transcribing, in order to better understand the content of your video. It is likely that in any case you will say the key, but it must be made clear as soon as possible。
7. Select the most relevant youtube video category
Once your video appears on youtube, you can assign it to several categories. This is a good way to show what your content is about and group it with similar videos on the platform. Select the category best suited to the content to ensure that you appear in the relevant playlist and receive a highly targeted number of views。
8. Add a theme label to your youtube video
Hashtags is a new feature for youtube that allows you to specify content when you group it with a similar video. The theme label is displayed above your video title to facilitate detection。
9. Create playlist to group similar video themes
With the expansion of the youtube channel, you can start grouping videos on similar topics into a live playlist. This helps viewers to find what they are interested in (and encourage them to stay longer) and to create a thematic ecosystem around your video that shows what your content is about, and to push it to youtube。
3 great youtube seo tools
Ready to go? Here are some youtube search engine optimization tools that help you find the correct target keyword。
Keywords everywher
Keywords everywhere is a crome extension and firefox plugin that can recommend a large number of keywords from the youtube search box. Just enter the word or phrase that you want to locate, keywords everywhere shows the monthly search volume, the level of competition and the cost of each click。
2. Tubebuddy
Tubebuddy is a browser extension that fills an in-depth keyword analysis in the sidebar of the youtube search results. Tubebuddy will not let you explain these numbers, but rather the key words that suggest a good combination of search volumes and competitiveness。
3. Ahrefs
Ahrefs is a comprehensive keyword tool for video and text content. It is best to create a list of potential keywords as a target - all you have to do is enter a broad theme into the keyword resource manager function to get thousands of relevant ideas in a few seconds。
Free open-source marketing tools or methods have been made available to man state clients by foreign trade marketing website construction specialists. Growing up with clients is the original aim of man state, and the client's foreign trade website serves as a real stand-alone business card for the purpose of building the man state foreign trade website. 16 years of development of the foreign trade web site, seo, google dissemination experience。
