Different seo strategies are needed for different websites, and although there are many, they are not always effective. The following sub-editor has drawn up 11 very effective seo techniques and strategies in the light of years of experience。
1. Increasing the speed of page loading
Removes the redundancies from the web page, and the user prefers to load more quickly. Some introductory classmates prefer to apply templates, which are then used very slowly to access web pages, but they do not use too many images, videos or even too many call codes. It's time to recommend that you open the google browser and press "f12" to open the devloper tools-network
At this point, pay attention to the area of time, where the red box is located below, and if access is too long or even failed, then this document or the site is the cause of the slow pace at which your page is loaded, so that you can log in on the back of the website and find the code comment。
2. Promote mobility friendly degrees
In addition to the above-mentioned increase in the speed at which pages are loaded, which increases the ease with which mobile sites are carried out, website navigation must also be done. For users, finding what they want on the site is absolutely the deadliest, not just a user experience, but also an emotional injury to users。
Website navigation must be clear and clear, and graphic navigation, though more beautiful and personal than text navigation, is not conducive to 100-degree spider crawling and user-fast-link site structure optimization. Therefore, it would be preferable not to use unwritten images as navigation。
3. Selection of long end-word optimization
It was suggested that the selection of long end-words that detailed user needs could be optimized would be very useful to increase the flow。
At the same time, it is possible to optimize a number of long endings, such as the "efficacy of long end keywords" and the "efficacy of long end key words" are two separate long endings, so that, when accompanied by the title of the article, they are written as "efficacy of long end key words". The purpose of this is to increase the success rate of the long end words, because you do not know which word will be ranked, so long as one of them is ranked。
4. Creating quality content
Create high-quality content that is valuable to users rather than simply seeking quantity. Many friends who have created articles that deviate from the central theme simply to improve the site's entry are likely to increase the rate of jump-off, as netizens are attracted to your web site title, but only to find that your content is not what he wants and that your jump rate has increased as he closes your home page very quickly。
5. Optimization of historical articles
Optimization of historical articles for inclusion and poor ranking, thereby increasing natural flow。
6. Building high-quality external chains
The construction of high-quality external chains helps to upgrade the ranking of search engines. High-quality external chains are generally unattainable, and in terms of technological realization, the following are common:
1. Business-related: this component is of highest value and requires, inter alia, business cooperation links
Business is not relevant: this is mainly achieved by purchasing through third-party agents
3. High-quality content such as link bait: the focus of this part is on content creation
4. Inviting professionals, industry practitioners to comment, media pr, online sponsorship, etc., is a better way to get high-quality outer chains
5 and some of the more appropriate and effective methods, which are not exhaustive
7. Voice search engine optimization
Optimizes the content of your website through voice sessions, thereby optimizing the sound search engine to its optimum effect。
Change website to https
As the search engine prefers a secure website, it is proposed to switch your website from http to https, thereby protecting the content of the site。
9. Making full use of social media
Sharing valuable content in social media will help to attract the attention of users, not only to increase high-quality external links but also to channel the website。
Not just a hundred degrees of optimization
It is important not to think that a 100-degree search engine is enough. It is also important to raise the ranking of other search engines. Users will also visit your website through other search engines。
11. Upgrading the user experience of the website
The search engine ranking is enhanced by improving the user experience of the site and reducing the rate of exit。
