The aims of seo are simple: to rank the key words on an enterprise's or individual blog, portal or social forum website using the search engine's ranking principle. This ranking is called natural ranking, which is consistent with the search algorithm. Unlike the black hat seo optimization method, it is a way to use algorithmic loopholes to complement procedural means to force rankings。
According to an encyclopedia overview of seo:
One: white hat seo. The white hat seo, which uses good content and user experience to improve the ranking of keywords, is incremental and requires some optimization. The advantage of seo is that it can ensure stability in the ranking of the website and can be maintained on the front page for the long term. It does not fluctuate because of changes in algorithms or the replacement cycle of the search engine。
Second: black hat seo. The black hat seo is ranked by using programs or keyword piles, brushing clicks and forcing the closure of spider reptiles. In addition, our usual fast rows have injected a number of high-priority websites into the promotion of power. The black hat seo method exists for a short period of time, with severe penalties due to the constant updating of algorithms and poor user experience and low conversion rates due to the long time spent collecting content in the station, even when content is irrelevant to the subject matter。
First, to identify the theme of the website. A website or an enterprise must have a general orientation. For example, the product store xx or the official website of the xx brand, and the comptoir of the integrated portal. Its theme is what we want to do on this site, be it branding, corporate image-building or marketing mall models, or a mix of social forums, questions and answers. If you find it difficult to understand, it would be useful to look at the themes of the official soviet portal and forum. It is clearly a platform for integrated trade services in e-commerce. It's the soul of the website。
The second is website construction. Once the theme has been identified, we will start building the website. The current cloud station system is self-help and does not require much effort. This is the case with the construction of 100-degree clouds, the construction of ali babayun, the construction of telecommunication clouds and the construction of digital clouds in the west. The cloud server or virtual host is tied directly, the template is uploaded directly, and a little bit of diy is a beautiful subject site. Of course, the structure and layout of the website is very important, which is critical for seoer. If you don't understand, you can find some excellent organizations to help you complete the construction as soon as possible。
Three is the keyword layout
Keyword mining is very important, with flow keywords, i. E. Index keywords, such as (seo, seo optimization). These are very hot and relatively short in 100 degrees, 360 in dog search engines and are consistent with user search habits。
Long endwords include feature long endwords such as seo prices, seo pictures, seo programs, etc.; regional long endwords such as hunan seo, hunan seo optimization; brand long endwords such as seo, seo optimization; long endwords for product types such as seo network marketing planning, seo website promotion strategy, seo 100 promotion, etc.; and a question-and-answer endword such as which firm seo is good and what is the seo bid。
. When you enter a keyword in the search engine input box, you can see the search results at the bottom of the page. That's what we're looking for。
Dialogue box. Drop box indicates that a line phrase option appears when you enter a keyword in the search bar. Whether it is a 100-degree or e-commerce platform, or a web search, the words are popular。
In addition, a number of platform keyword mining tools can be used, such as stationmaster platforms, business people, 100-degree indexes, love stations, 5118 stationmaster platforms, etc。
Fourth is the construction of inner and outer chains. When everything is ready, then we can use our resources to promote the website. A good way to do that is to use the anchor text. There are not many places to send anchor text. They are all designed to lock in weights, either with the novollow properties, or directly "notice this is not our website, be careful to be safe". It's about personal strength. Common tools such as the b2b platform, forum signatures and the 100-degree platform are all our goals。
The advantages of the seo can be seen in three ways: stability, cost savings and simple management。
The stability referred to above, using the white hat seo method to raise rankings, is difficult to maintain at a later stage. The cost savings are that you do not have to pay for the hits, whether or not they are ineffective. One click is an ip. The cost is too high. If you don't get it, you can do it 100 degrees: pc bid. The web editor will also address the strengths and weaknesses of the pc. The simple management is that there is no need for a later version of the website after the site layout has been completed. In terms of manpower, a technology and a website editor can complete the entire operation。
