First, a good target keyword is defined: a web-based “master” keyword, defined by a keyword analysis, a generically defined key word that may be used by a target client of a website's products and services to search for. In general, a target keyword has these characteristics:
Objective keywords are generally the heading of the home page of the website。
2. Target keywords typically consist of a term or phrase consisting of two to four words, with a large number of terms。
3. Target keywords have a steady number of searches per day in the search engine。
4. Users searching for target keywords often have a demand for the products and services of the website or are interested in its content。
The main content of the website revolves around target keywords。
Long end keyword: analysis of website search traffic and keywords. We found:
1. For small websites in general, the flow of target keywords accounts for the vast majority of the total search traffic on websites。
2. The number of keywords that exist on the website's table of contents and content pages also leads to traffic。
The key word on the website, which is not a target keyword but can also lead to a search flow, is called a long end keyword。
The features of long endwords are:
1. Longer, often two to three words, or even phrases。
2. Existence on the content page and in addition to the title of the content page。
3. Searches are very low and unstable。
4. Clients with long end words are much less likely than target keywords to become customers of web-based products。
5. There are a large number of medium-sized and long-term web sites with very high overall traffic。
For example, every article on this site (www. Cdxxhl. Com) and every directory has the keywords that make up the main flow of the station. The ratio is about 65%. Note: the main technique of the medium-sized and medium-sized industry website seo is to plan for long-term keywords。
How do you think the keyword is perfect?
In general, we look at how well a site keyword is optimized, mainly by:
1. Size of the site and the location of the key words resulting therefrom。
2. Distribution of keywords at sites。
3. Exploding and use of keyword extensions。
4. Whether the title labels on the front page, the table of contents page or the content page are written in a standard manner。
5. DesCription tag - describe the rational use of tags, keyword labels, alt-replacement properties, etc。
6. Density of keywords and location of keywords on the web site。
7. Fonting, specificity of keywords。
8. Whether there is an act of cheating, such as superimposed keywords, hidden text and links。
What do you need to be aware of
Who is the content of the web page for? The understanding and understanding of the issue can be seen in your understanding of the seo. Perhaps many website designers will not hesitate to say, “weppage content, of course, is for users”. In fact, this is the idea of the first generation of websites, which has been behind for years. The third generation of seo website construction ideas points out that web content is not just for users, but for search engines. The content of the web page is available to users
1. Knowledge of advertising thinking: it is easier for users of different types to trust information that they like to see on your site. So the user becomes your client。
2. The shorter, the better: users are valuable in their time, and they never look at the content of a strange site as seriously as we do at others。
3. The content should be prioritized. This is the purpose of the articles on the network, which are in bold print。
4. Artwork, pictures, animations, etc., guide users to your thinking。
The content of the page is shown to the search engine
1. Identification of key words on the web page, which then appear frequently in articles. For example, the web page on “defeating methods” should not include the words “skinning methods” or “skinned methods” in the web page, but should be written as “defeating methods”. If you're careful, you'll find that wangdo has never been vague in this regard。
Each page should have no more than three keywords, allowing the content to revolve around keywords。
3. Keywords to appear in title, mI don't knowI don't knowIn the profile. It's vital
4. Keywords are focused. In bold, in italics or between h1. It's vital
5. Link key words, where appropriate, to authoritative professional sites. For example, your web page deals with seo-related content. "don't forget authority."
6. The content pages of the web pages are linked to each other in the form of a link anchor text。
What's the better word density
Many seos have answered this question. The answers are: 2 ~ 8 %, 3 ~ 7 %, less than 10 %, and about 5 %. You choose one. The density of keywords is a vague concept, not an absolute one, and the density of keywords is not as high as possible. The explanation below is that you may understand what it means. The search engine's workflow is probably this:
Indexing web pages: this is robot's job, searching robots are hard-working, so being recorded is the simplest thing; but there are a lot of people who complain: how come my station is not recorded
Archiving web pages by keyword
Sort all web pages in a keyword archive, where domain name pr values, link anchor text, etc. Are involved
The second point is that the search engine identifies the web site content as a keyword that meets the keyword density criteria. So, what does a keyword density mean? If the density of keywords is not determined, the third point cannot be ranked。
How do you know the keyword
1. Relevance and density of keywords. Yes, "skinned" means the same thing as "skinned," but if you rarely use the word "skinned" on your website, the search engine does not think that "skinned" has anything to do with your site, and you will not be ranked "skinned." are you sure the key words must be mentioned on your site often。
2. Frequency of search for keywords. In chinese terms, we believe that “fast-track” and “fast-track” approaches should be the same. However, the search engine does not believe that 100-degree data indicate that fast-reducing methods search around 300 times a day, while fast-reducing methods search almost zero a day。
3. Competing of keywords. For example, the key word “weight loss” is that while the daily search volume is tens of thousands, its competitors are more mature than small stations can easily match。
What's the best place for a keyword
What's the best place on the page? The search engine believes that keywords are often used where they are important on the web site。
1. The opening keyword should be in each paragraph of the article
Header tags on the web page (e. G. Des)Cription tag - description labels, keyword tags, etc.) should contain keywords
3. Key words should be included in the alt label of the picture on the web page
4. Key words may be considered as sub-catalogues
5. Do not forget to add links and point to other pages when they refer to keywords on other pages
When adding keywords, consideration should be given to the users of the website rather than to the search engine. Do not use any means to deceive the search engine。
Sharing title: keyword strategy in enterprise website optimization (seo)
