Course background
The seo (research engine optimization) is an important component of modern internet marketing, which increases the ranking and traffic of clients ' websites and opens up business opportunities. Specialized seo training in guangzhou was developed to provide systematic and specialized seo skills training for trainees。
Curriculum characteristics
1. System integrity: a full range of courses covering the basics of seo, website optimization, website analysis, keyword research, linkage building, content creation, communication skills, etc。
2. Operational: integration into a number of real seo cases and web outreach projects to inform participants about the practical application of seos and ways to solve problems。
3. Quite nuanced: in the course, teachers are given targeted guidance to help them solve practical problems, taking into account their practical performance。
4. Authoritative presentations: senior seo experts and web marketing practitioners serve as lecturers, imparting the most cutting-edge and timely seo knowledge in the industry。
Course objectives
1. Full knowledge of seo's theoretical systems and methods and of relevant norms and standards
2. Expertise in the use of various seo tools and analysis of seo practice cases
3. A strategy for raising the profile and ranking of the website, which provides business with more business opportunities
4. Understanding technology trends and development prospects associated with seos。
Subject of study
1. Practitioners interested in the seo industry and enhancing the outreach of enterprise networks
Website operations, web marketing, e-commerce practitioners
3. Persons interested in seos who wish to upgrade their careers through seo skills。
Course content
Seo basics:
History of search engines, trends, functional principles, optimization models, etc。
2. Website optimization:
Website structure, page design, metadata, code optimization, website speed optimization, etc。
3. Website analysis:
Web site access analysis, traffic analysis, user behaviour analysis, competition analysis, etc。
Keyword research:
Keyword mining, keyword strategy, keyword density and distribution。
5. Link construction:
Inside, outside, link quality assessment, link strategy, etc。
6. Content creation:
Seo text creation, blogging, social networking, etc。
7. Communication skills:
Client communication, team communication。
Length of study and range of fees
Length of study: 36 hours/course
Rate range: 2000-3,000 yuan/person (different training institutions, lecturers, price fluctuations)
Learning
1. Basic knowledge and practical application skills of seos
2. Increasing the ranking and traffic of the search engine of the website, which offers more business opportunities
3. Strengthen communication and collaboration capacities with clients and teams
4. Understanding cutting-edge technology and developments in seos。
Concluding remarks
This information is provided for reference purposes only and is based on school consultations. If you are interested in professional training for seo in guangzhou, you can contact an online guest service and make an appointment for a free experience course. Through this course, we hope to provide participants with comprehensive, professional and practical seo knowledge to help them achieve greater success in their careers。
